We booked the speedy shuttle service as we did not want to waste time getting from Alicante to Benidorm. If you book the normal shuttle you can have several drop-offs which take so much time up. The speedy shuttle service is a max of 4 stops. When we arrived at Alicante airport and went to the Beni Connect desk and were told we would have to wait for some passengers off another plane to come in an and this was probably going to take approx. 30 minutes. The Rep suggested we went and had a coffee upstairs which we didn't really want or to have to pay for, but we went as we didn't want to hang around doing nothing. I was not happy as the reason I had booked this was to get to Benidorm as quickly as we could and not waste time at the airport. After we had had a coffee we went back to the desk and were told which coach to get on but then we had to sit for another 30 minutes before the last of the passengers who were on our coach arrived. So overall in was over an hour before the coach left. Then as If things couldn't get any worse the driver missed the turning for Benidorm and we had to go through the Toll and then turn round and go back through the toll again the opposite way. Luckily we did only have four drop-offs as I don't know what time we would have got to our hotel otherwise. However on the way back the pick up was on time the driver was courteous and didn't miss the turning and we got back to Alicante in an hour. We couldn't fault the return journey at all and if it had been the same as this on the first journey it would have been excellent.