I have only ever bought shoes from Happy Little Soles for both of my sons (6 years and 4 years). The quality and fit are always excellent, and since signing up for an account I accrued enough loyalty points to save £35 on my son's new school shoes! I feel confident that I am providing my boys with the correct footwear to allow healthy physical development. The site is very informative and although the footwear is not the cheapest it is certainly the best. Friends of mine are buying non barefoot friendly shoes from other outlets as often as every 6 weeks for their children. But due to the barefoot fitting we often get 6 months from a pair of school shoes which saves a lot of money in the long run. I would recommend HLS to everyone.