I ordered a novelty tee shirt for my cricket fanatic brother in law's birthday. I expected the back neck label to say Lords Cricket club and have some related packaging. I could have gone to a local menswear store and bought this tee shirt....whereas i was hoping he would see we had thought about his gift a little more than that. The logo on the front is also not applied that well and so i am very disappointed with my purchase for £20. I work as a Buying consultant for high street retailers and have done so for for many years, so therefore know what is involved. I feel you could have a much better offering and encourage more repeat purchases but not as it stands. i hope my feedback helps you to consider improvements. regards Sharon Needham