Our ring arrived today and it is amazing. It was almost blinding when we stepped into the sunlight to look at it. It was full of fire and the flashes were so colorful. The AGS0 stone itself is very white and seems colorless to our eyes. We are definitely sold on using AGS0 moissanite instead of supporting the diamond cartels. I also want to give a huge thank you to Moissanite & Co for getting our special order ring to us in such a short amount of time so we could have it for the Easter weekend and family dinners. Because of this great customer service we'll be recommending the site to all our friends and will definitely be back.