I had started up a little candle business on the side, just for fun. Wasn’t expecting to go big, but I still wanted my IG page to feel alive. Used Path Social mostly out of curiosity - very glad I did. Didn’t blow things up, but helped my posts reach people outside my friend circle. Some new followers turned into customers and some even tagged me in stories. One had a decent following too, which gave me even more visibility. Kinda snowballed from there. Still do most of my promos manually but Path Social added some much-needed fuel. It’s been super helpful for such tiny budget side hustle.