Early on, the Instagram graphics Authors Eclipse designed for my cozy mystery novel felt too polished and modern—completely mismatched with my book’s vintage aesthetic. I was baffled (who uses neon fonts for a 1920s whodunit?!). But after I shared a mood board, their designer revamped everything with sepia tones and quirky hand-drawn elements. They even added a fun Suspect Poll series where readers guessed the culprit. Engagement tripled, and a local indie bookstore reached out to feature my book in their retro-themed display! The hiccup was minor, but their quick redesign turned it into a branding win.