This is my second wildlife camera, the last one was a bit budget. I'm a keen gardener & wildlife lover. I decided that this time I'd like to step up a little and go for one which gives me an opportunity to view activity from the comfort of home, so bought direct from NatureSpy, and am using the CamoJoJo app. You get 7 days free sim coverage, and I am loving it. I'll probably go for the annual sim pack rather than monthly, with max allowance. It's simple to set up, extremely easy to use & the build quality is great. The overall price was excellent considering what it delivers. a few suggestions as a UK user (eg not likely to see bears, wolves etc) and will be letting the developers know my thoughts after a bit longer usage time, as that for me is the really important bit. The purchase was quick, delivery very quick, and communication with them also great throughout and post purchase. Well done guys, a very happy customer here 👍