“Free of nasties and works well with a light frothiness when brushing. As with many natural toothpastes though, I don't mind the flavour, but not everyone in the family is a fan of the taste. Worth giving it a go to see if this one's for you.”
“Works well and is chemical free. Unfortunately, like with so many other brands of 'alt' toothpaste i've tried, it's hard to get the rest of the family onboard especially with the taste. I don't mind the taste so much, but it is quite different to the commercial chemical laden stuff and is also not minty with a fresh mouth feel afterwards.”
“This is toothpaste, and does the job as far as I can tell! It's not too minty, which was fine for 2/3s of our household. The 1/3 prefer a more minty toothpaste (it feels more clean!).”
“Bought for the Hydroxyapatite properties and am glad I did. Have noticed my teeth looking much cleaner and healthier? Definitely will continue to repurchase.”
“Simple and effective. It doesn’t blast my mouth out with mint, or some other strong menthol flavour, which is why I keep coming back to it. It feels like it’s neutralizing by gently cleaning and deodorizing but without burning or destroying my tastebuds in the process. I still alternate using this with fluoride toothpaste tablets, but, by far, this is my favourite toothpaste.”