“It's a gorgeous colour, I also purchased another colour too!
I was a little worried to use it because it was a different consistency to the other direct dyes I use (maintaining light pink hair is a pain) but I really enjoyed it actually. Instead of a solid colour, it was actually clear/translucent pink. It has great pigmentation and gave me exactly what I was wanting. My only issue is that the bottle was smaller so I had to buy multiple, but for the price it's definitely reasonable.”