“JEFE is the best cologne I've ever smelled/used in my life. I hope I can get this for the rest of my life because I have no need in looking for something else. Plus my name is Jeff so it's perfect. I am Jefe. My wife bought this for me a few years ago because she liked the scent and the name. We joke in our house (but it's true) that she is EL JEFE (The boss) and I am just JEFE (Jeff). Ha thanks for this great product!”