This month I received an email towards this year’s annual billing. Amazon in Jan/2021 and Jan/2022 charged me $89.27 each year for my amazon Prime Member Charge. This year Jan/2023 Amazon is now charging a whopping 25% increase = $111.87. Wait one minute here. Why are I and the rest of your customer base which is tremendously large, paying out this outrageous increase in the first place? We your customer base really don't give a damn about your reasons of free delivery to prime members nor any other reason you might try to sway us with as that is the price YOU/AMAZON should be paying out as the cost to have a business and to deliver the products ordered by your customer base. Yet you title it, "FREE DELIVERY"?!!! NOT! Then there is the fact that Amazon draws profit from the thousands of merchants that sell their products through your site and pay you in order to do so. In other words Amazon is 'DOUBLE-DIPPING' for profiting at both ends. Why should I or any customer pay Amazon just to shop and buy product? I don't have to pay any others like Walmart, Zellers, Tiger or any other store for that matter just to shop for their products. I might as well save the $111.87 and the outrageous increases to come and stop shopping Amazon.ca. As far as Prime Video goes for viewing a movie there is plenty of choices these days with plenty of great content that can match Amazon's Prime Video. You... Amazon... is NOT the only game in town. Amazon's DOUBLE-DIPPING is reason enough to reconsider as a viable source to shop as the DOUBLE-DIPPING is unreasonable, disrespectful, deceitful, rude and unethical if not possibly criminal. I plan to post this article in as many social media sites as possible. Who knows perhaps I can get it posted on City News sites even. How well does Amazon expect people to receive this info? How long, with all the competitive outlets out there do you think people will continue to continue using Amazon when they, your customer base, are being unjustly used in your DOUBLE-DIPPING game for profit?