Well everyone, I have been reading a number of reviews rating from 1-5 stars and have concluded that each person is different and can only go by their personal experience. For me, I have had nothing but FIRST CLASS service from Amplifon in Darlington, Emma in reception is ALWAYS friendly along with a very warm greeting on every visit I make. Claire is PRICELESS, she fully understands my requirements and has NEVER EVER tried to sell me anything other than what I want myself. I always receive a full and detailed explanation of any new hearing aid on the market and its ME who makes the decisions as to whether or not I buy them. I love the the weeks free trial concept which obviously helps the individual to decide if the aids are right for them. To summarise: I am more than happy with the service and the products available from Amplifon, I have NEVER been pressured into anything I didn’t want. Having worn hearing aids for some 10years+ now, Amplifon in Darlington suit me fine.