I have been left gobsmacked! Yesterday 18:00 June 18th 2020 a bike shed was advertised at £189.99, I added this to my basket and at checkout the amount had changed to £219.99. With the advertisement still at £189.99 I was confused and figured there was a glitch so I emailed the company with screenshots. Today 19th June 2020, no reply but changed online advertised price to £219.99 so I enquired about this and I was provided some interesting excuses. Excuse number 1: Prices have changed lately Excuse number 2: The reason the price went up in my basket is because during the time period between adding the item in my basket to going to purchase (circa 30 seconds), the price had increased. Excuse number 3: The price of £219.99 is the correct price and I must have left my item in the basket to long when adding it at the £189.99 price and when I went to finally purchase the price went up. I was told I could only buy this shed at the new price and I would not be honoured with the £189.99 price - this is completely unethical and I was treated with complete contempt. Furthermore, legally this is not allowed although the business does not have to honour my purchase at the £189.99 price, legally the product must be removed from sale immediately and I will be reporting to trading standards.