The internet is great for information & finding the best camera for you however in-store experience can't be beaten. With this in mind, the combination of Calumet website and stores is great. In-store customer experience I was not happy with my store experience. I asked some basic questions about 'try before you buy' and rental which was all met with extra conditions. This adding of extra complexities or terms to something that should be simple to help gain my 2-3k spend is very off putting. Promotional offers - extra terms & conditions felt like they are made up! At the time, Calumet had two significant offers on - Discount on accessories when spending £500 or more on cameras/lenses. I purchased a camera body and lens both are well over £500 each with the total spend near £1900. They said I couldn't have more than one accessory discount and I couldn't separate the purchases. A little Customer Experience improvement could be simply using your promotions to make me (customer) feel more valued. The combination of the above experiences I have no loyalty to Calumet which is disappointing as I really expected it to be different.