the only reason i cancelled my policy was that i changed my vehicle to a new model i asked dial direct to provide ongoing cover for me , the quote they gave me was £280.00 more than alternative providers so i changed to RAC , i was disappointed to note when i went online after i changed that on a comparison website with my details entered Dial Direct were actually cheaper !!! and with the same underwriter !!! . This is very frustrating for me as a customer and Dial Direct lost my business ! leaves me as customer thinking that Dial Direct were profiteering at the expense of an existing client ! couldnt fault their service while i was a customer other than being charged a penalty for cancelling my policy .