I smoke only occasionally. Generally after work in the afternoon. I have tried a few different e cigarettes so thought I would try Juul. In a pack of four pods ($24.95) and buying the device ($29.95), which I thought was a lot of $, I found the 1st pod to be very very strong nicotine, the second pod was WAY less, and third pod was in the middle. I did find Juul to be a very high nicotine content generally. Way too strong for me thanks. Very addicting. And my lungs were not happy with me so I tossed the whole apparatus in the trash. I do not recommend for quitting smoking. WAY too strong thanks. I am sure the business model will thrive however once more folks become addicted to it. I understand it will soon become available online only. Done.