I am start of by saying that i loyal customer of Morrisons. i have been choosing Morisons as they provide quality products in manner prices. As i recently heard the managing director talked on BBC 4 and discuss about how customer service is their main target for this year, in my branch of leeds city center but also in Wetherby which is my employment i saw many differences of how thinks have change in this sector, although i think they should focus a little bit more in the food quality. And by that said i mean the hygiene standards the government sets. I acknowledge that many of us will chose that deal that expires today which sometimes gives you up to 50% off the original price, you will consume it on the same day (before its expiration window) and that it. Well thats part of the story, in my surprise i saw many times the close-date expiration items been moved and gather on a trolley, it seems practical right? But what if this trolley was left there, away from fridges and at an above +5 Celsius? well the answer is simple, the food would go bad before that expiration date. i have purchase many times those deals but since i have many stomach problems in past years i now stop buying them. i wont stop there though cause as much as seen offer items rounded up on a trolley, i also seen yogurts, other dairy and meet products being left in a trolley unattended for long periods. in some of my visits to the supermarket i have seen several times a trolley of food somewhere in shop intended to be shorted in the fridge. to sum up, since the, in order to get the freshers food i ask stuff and i consult the expiry dates allowing for up to 2 days prior expiration date in order to ensure freshness. I would like to see some changes to this behavior towards food cause I would like to keep being their customer. There are many supermarkets which I am sure that the do the same, but I want my supermarket to be different. Thank you.