Please avoid this profiteering company. Price increased by 50+% overnight... Trying to make a quick buck off the back of a global pandemic is absolutely disgusting. They'll blame supplier prices - yet Tesco, the biggest UK supermarket with enormous overheads manages to pump out fresh meat at almost 25% cheaper per kg right now (vs Musclefood as a pureplay/online business with relatively little overheads). They'll tell you how they need to increase prices and how they have lowered them in the past... Please don't fall for this spin. The social media team who regurgitate it are either naive to the leadership's true motives or expect you'll be naive to the situation. This is a time of need, where our country needs to come together. Remember that when you missed your mum's birthday this year, and when you had to stay away from the people you love even when they were ill or seriously at risk, retailers like Musclefood though making a quick buck was more important. Spend your money elsewhere (particularly where it's 25% cheaper in TESCO - a retailer who's typically more expensive than Asda, the German Discounters and even Morrisons). Poor. As a guy who once sung Musclefood's praises, I'll be singing loudly about this nonsense and have blocked all email correspondence from here on out. Fingers crossed that the impending recession takes you along with Mike Ashley et al.