It really does help under my eyes, especially on days when I got little sleep. It also helps the crows feet. I have bought it for 3 friends and buy it regularly for my mother. Her confidence has sense grown dramatically. It would be great if you had a referral program as well as some kind of senior discount as many can not afford such a product. You would really make a difference in the way seniors feel about their appearance and of course their referrals are everything when talking to their friends/family. The only negative I see is the cost vs. quantity and quality. Some vials are better than others. Around 1 in 5 I find it clumpy or dried out, even with both caps on and it locked. I try to position it vertical to keep the solution together and this helps a bit. The only other thing I would mention is the packaging... its clear I have some left in the vial but it is impossible to access it. Thank you, Kathleen Kogelschatz kkogelschatz@gmail.com