BEWARE: These watches are not the bargain they appear. If you are ordering from EU you WILL be charged import duties. In my case I was charged 70€ to accept delivery on an 190€ watch! (So the watch was actually 260€ - I could bought the same model elsewhere for less).
There is nothing upfront to indicate import duties will be charged to the customer. There is no information about import duties in the product information, pricing, basket or at checkout (I went back to check and eventually managed to find some info buried in the small print - but you have to go looking for it - not at all obvious).
The watch is great - well packaged and exactly as pictured and described, but the info about import duties should be made clear at point of purchase.