It's funny, as writers we like to think we have a way with words. But writing about ourselves and our work in an engaging and interesting way can be difficult. This is why leaving it to a professional makes so much sense. Fred was able to construct a blurb about me and my book that literally gave my wife a chill, and me a tear, in the best of ways. How he was able to construct something so powerful and professional sounding so easily is beyond me. I have written my own blurbs in the past, but never again. It really pays to have someone outside of you and your work do this for you. Highly recommended.