Wordissimo
We were asked by Trustpilot to use their direct invitation process for reviews, so that they would show as 'verified orders'. One of our customers reposted an existing review that was showing as unverified, and re-submitted it (of course deleting the old one). The new review was taken down by Trustpilot as they couldn't 'verify its authenticity'. Even though we used the Trustpilot process that guarantees authenticity! Amazingly, the old unverified review (while of course genuine) had been allowed to stand. If Trustpilot had been bothered to check, our client had already provided the very same review for us to post on OUR site as a testimonial. And we have OUR logo on HIS site, because we built and manage his blog! Another customer posted a review of us by the same method and saw that Trustpilot manipulated this to change his name and put his location in as 'Dusseldorf, UK'. Thankfully he took it down himself, as it actually looked like a bad spam bot had created it. Just the tip of the iceberg I think, but we have removed the Trustbox from our site, as we simply no longer trust THEM.
4 years ago
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