I recently bought a full coverage foundation, full coverage concealer, mascara, and the rose gold eyeshadow palette. I have been searching for a long time to find a foundation that not only matched my skin tone but also wasn't heavy nor look cakey. Ulta did just that. Not only is the foundation, and concealer, light-weight but also looks really natural yet covers all blemishes. As far as the two-faced better than sex mascara, one word: perfection. It is now my staple for makeup. I don't leave home without it. Also, the rose gold eyeshadow palette is really beautiful. There is an equal amount of both matte and shimmer shades and they are super pigmented which is nice. I have not had any problems with the Ulta brand makeup so far and am very pleased. I also appreciate the little gifts they throw in. I got a variety pack which included some lipsticks, bronzer/brush, and a perfume. All of which I love and plan to buy (as soon as I use up all my other products). Thank you Ulta!