On this occasion I had to use USC as they were the only retailer with the trainers I wanted. But if possible I'd use other outlets first, like Jd sports or footasylum.com, as delivery of ordered items arrives quicker than any order from USC. Plus these online stores always provide free delivery. I begrudge paying USC the extortionate £4.99 for below standard delivery. Long term, I believe they'd benefit by scrapping the standard delivery charge. 1. They would match their competitors. 2. Delivery charges like this, drive customers to look elsewhere. 3. Less complaints, I would imagine as customers will accept a later delivery date when it's Free. 4. Competitors in this market are more desirable with their free of charge standard delivery service. And they've been doing this for years. 5. USC's Competitors rarely need or ask for feedback. I assume this is due to dealing with a higher volume of customer sales. 6. Maybe its time for USC to realise, profit(if any?) from delivery charges, would pale in comparison to profit made from the extra custom generated by discarding them and offering a free delivery service.