I bought the cherry-flavoured Vypes which really does taste of cherries. I don't know why I bought that flavour as I don't like cherry flavour! Due to the cost and my addiction I will however still use them. I also bought the golden tobacco flavour. It smells like a mix of damp dog and musty sock. Not an unpleasant smell, but not necessarily something you want in your mouth. But it does actually taste quite nice in a weird way.