I bought two sizes of led reflector bulb: 4x 8w R80 and 4x 7w R63, both warm white. These turned up promptly in non-fancy but adequate packaging and I must say that I am seriously impressed by the bulbs - definitely the best I have seen to date. I'm a bit of a low energy light bulb nut who has navigated through the dark (literally) early days of compact fluorescents, through early leds, and these were bought to replace some existing led bulbs in our kitchen that I have always felt were not quote up to the job. These are much neater, I'd say their size and shape is pretty much the same as an old fluorescent bulb. They are also *much* brighter, with an ideal colour temperature, neither too cold (blue) or warm (orange), and also a good spread of light. Subjectively I'd say that they are as good as incandescent bulbs of 10x their wattage, ie 80w and 70w respectively. The only criticism I'd make is that while the cardboard box in which they come is correctly labelled the bulbs themselves just say "220v led". So if you put them down and forget what they are you could have a problem - but this is easily solved with a marker pen. So very, very pleased, and would recommend these highly. They really are a like-for-like replacement for incandescent bulbs of 10x their wattage.