Prices must be No 1! However, the staff at my Card Factory Shop are the best ever, they are so helpful and polite, they always have a smile for everyone, They work so very hard, everything is always in order, it is such a pleasure to go there and I buy every single card I need in that shop, which is at Park Farm, Allestree, Derby. The Manager is Julie, the other lady is Helen, they are truly wonderful. The other ladies too follow their example, so, there is no other card shop you need visit. There is of course easy on line support and variety of cards etc when you can't visit the shop itself. Thank you Card Factory for giving us one of your shops!!!