I've been buying this coffee for several years now. It used to be just a treat on the days I would drink a whole pot. Now, it's almost my daily driver, but not a whole pot, anymore. ; ) I enjoy the rich, breakfast flavor and the fact that a few cups don't leave me feeling jittery or racy. Totally worth it. Shipped right to my door wherever I happen to be. If coffee matters, give this a try.