“When we went to Italy years ago, we bought this Mens Cologne, ever since my husband does not use anything else. Every one of their products is great, no matter what the smell. Italian males want to smell like a male. My husband gets many questions for the last 15 years what he wears, not matter what BLV smell I buy him. In Italy, this product cost $80.00 American dollars. As a woman, I can recommend it highly.”