“I have been ordering these delicious chocolates for some time and they never disappoint. I give them as gifts and get similar reactions. My receivers go on to order their own chocolates.”
“There are two problems with these chocolates.
Firstly, they are in the fridge, so I see them every day, so I eat them every day. (Normally my chocolates are out of sight and I only go and get them when I think "I'd like some chocolate.")
Secondly, that 'eat before' date! I don't normally eat a lot of chocolate so I have been very conscious that I'm at risk of letting them "expire." Consequently, I've shared and munched my way through two jars in less than a month. Oh dear!
But now I've got the refillable jars, I feel it is my DUTY to buy refill pouches. Yes, that's why I'm buying more chocolates. Honest.”