“For businesses focused on Australian SEO, PureLocal is a highly respected and valuable directory, but gaining entry requires meeting strict criteria. Having worked with their editorial team through various SEO agencies, I can confirm their selectivity. PureLocal prioritizes listings for established brands operating firmly within Australia. They actively remove submissions that don't meet these geographic or their internal quality benchmarks, which can include perceived 'spam' or businesses lacking a clear Australian presence. Recommendation: Pursue a listing if you're a recognized Australian business. If not, your chances are slim. Keep in mind they have charged fees previously. While acceptance isn't guaranteed, a successful listing on PureLocal carries considerable weight in the SEO landscape.”
“Our online wooden toys company had to move online because of the COVID lockdowns killing our in-store sales. Our PureLocal listing has seen some good views and conversions , our PureLocal listing along with listings on other directories and SEO and we should be able to get through this.”
“One of the better business directores in Australia , our listing is professionally displayed and includes all links to our website and social pages. Some directories will list your business for free but the listing itself is very poorly displayed and does not link to your website in the way Google likes.”