The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.52

4.5 Rating 1,937 Reviews

87 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 1,937 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	99%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.4 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 30th April 2025

Debbie B

The Shade 5 star review on 23rd April 2025

Wiley S

The Shade 5 star review on 20th April 2025

Carmen B

The Shade 5 star review on 18th April 2025

Lynda S

540

Anonymous

Anonymous // 01/01/2019

Filter: Rated 4 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“It's only day 4 after coloring and one wash. However my side grays at my temples and by my ears are completely covered. I have never been able to have a peroxide color mix stay on my hair for more than a couple of days. I must say I am elated. I am also able to save my leftover color and unmixed developer portions to use for the next time. I put a date on the calendar and I will see how long the color lasts. I must say that my hair is even softer at the temples I have very thick coarse hair. And now it feels soft. So far I am loving it. I had reservations because it does take a long time to get to the USA. But now I will just order ahead on my next order. I do not have a subscription.”

Helpful Report

“Colour good, as expected. I have good coverage. A lot of packaging and wastage which is a bit of a shame. The package contents will easily do 2 dyes for my length hair if it doesn’t dry out in the meantime. Order to delivery turnaround was great.”

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“Even though first try, I am very happy with this product. Easy to apply and hair is much softer. Will be using again.”

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“Loved the colour . I brought a duo colour kit and have hip length hair. Used it two times already. Pros: Amazing colour Lasted longer than the other brands More than enough to cover long hair with 2 applications. The consultant was very helpful and offered detailed advice . Cons Made my hair very dry on first application. Needed more hydration . Tsubaki oil seemed to help reduce the frizz and dryness after 2 applications. Overall very satisfied with a home salon look hair .”

Helpful Report

“It's an great product and the colour lasts longer than any DIY products available elsewhere and even salon-applied colourants. However, there is a reason most DIY colourants come with an applicator bottle - it's not easy applying to the back of your head with a brush. An applicator bottle would certainly help turn this great product into a brilliant one.”

Helpful Report

“I love it!! Super easy to use and apply. I didn't give it five stars because the colour was too dark for my taste (probably I'll give it four and a half), but I would like to try again with a lighter shade. If you are not sure, try it is so valuable and easy to do it yourself.”

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“Very happy with coverage. Natural colour and hair feels very well conditioned”

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“Nice smell, leaves hair soft and nice colour shade. Goid quality equipment.”

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“Lovely and easy to use ... unfortunately it didn't cover my stubborn side burn greys as much as I had hoped, but still overall pleased with the colour and will order it again ... just wish it came in touch up sizes though for in between.”

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“I have been using the product for 2+ years. The result is as expected. I would mark it 5, but on couple of occasion the dye in the tube oxidized, assuming was not seal properly. However it did not affect the result”

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“A great service. easy to use and I will keep using The Shade, but it is not the same as hairdresser colour.”

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“The quality of the colour is amazing! The tools in the kit were great too. The shade that was selected for me was nice but a little darker than I would’ve liked (will hopefully lighten after a few washes). Not 100% grey coverage but ok 😊”

Helpful Report

“The colour is fantastic and easy to apply. This would be 5 stars if it wasn't for so much wasted packaging on all of the products, I wish they would improve that.”

Helpful Report

“As I’m in my sixties it’s a struggle to keep grey scatterings at bay and still get a healthy looking hair on colour, especially if you’re dark brown, & you don’t want heavy looking colour. I love shade dark brown ash shades they are so natural and keep hair soft and healthy…Lorra Hudson”

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“Love the color & it covers my grays!”

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“Second time using The Shade products and with their guidance, I am achieving great colour results and more importantly grey coverage.”

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“Absolutely love it but if there was more colour options to choose from it would be better I was wanting a deep red colour but wasn't able to find it”

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“Used this product once so far. Love how soft my hair feels and coverage of my greys is great. Instructions are clear and easy to follow. I will definitely be using the monthly service. Makes life easier.”

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“The shade is easy to use and comes as a complete set. I did find the colour a little darker than expected, that said, I am still very happy with it. Be sure to rinse thoroughly, as I did have a little residue on my pillow for a few days after - this washed out though. The best thing of all, it has left my hair a lot softer than before and has saved me over $150 going to the hairdressers.”

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“It’s a little darker than I wanted but I’m getting used to it..”

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Hi Gail, If you need some assistance with your colour, please don't hesitate to contact one of our colourists here: https://theshade.com.au/colourist/ I hope this helps! The Shade team

The Shade is rated 4.5 based on 1,937 reviews