The Shade Reviews

4.5 Rating 1,640 Reviews
87 %
of reviewers recommend The Shade
4.5
Based on 1,640 reviews
Shipping & Delivery
Delivery Methods
Postal Service
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 89%
Accurate And Undamaged Orders
99%
Customer Service
Communication Channels
Email, Live Chat
Queries Resolved In
Under An Hour
Customer Service
4.4 out of 5
Read The Shade Reviews

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 30th March 2024
Virginia T
The Shade 5 star review on 30th March 2024
Virginia T
The Shade 5 star review on 10th March 2024
Allison C
The Shade 5 star review on 3rd March 2024
Sarah T
The Shade 5 star review on 2nd March 2024
Audrey G
The Shade 5 star review on 22nd February 2024
Andrea M
The Shade 4 star review on 21st February 2024
Micaela D
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Anonymous
Anonymous  // 01/01/2019
My trial has gone really well. The colour is great and my hair feels soft. The tint kit is easy to use. The only reason I’m not giving five stars is that I’ve sent a query about my colour buildup so will write another review once that’s complete!
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I like the product. The amounts given are just slightly too small for me. Not enough to use the double pack without wasting a lot so I make it work with singles. I wish they gave the option of a reusable squeeze bottle applicator and brush. The bowl and brush is a mess and I need help to get a decent application. It would be nice to have a more practical option for those with longer hair. I ended up finding a squeeze bottle on my own, its so much quicker.
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The colour is great and it's lovely getting it delivered so I don't have to think about it. However it's a shame there isn't an option to get a root touch up colour for in between (much needed for resistant greys). I hope they do this soon as other hair colour subscriptions do so I am thinking about switching.
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Very satisfied with how quickly my first order arrived and then subsequent automatic orders arriving. I am around 90% grey and I’m still trying to work on getting my colour right. Straight after colouring I’m a wee bit purple, I need something to tone done the gold that my natural colour throws, but being purple for a few washes isn’t pleasant. Grey coverage is ok but would like better.
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SORRENTO - LIGHT ASH BLONDE I really liked the introduction pack, it came with everything I needed to dye my hair at home. The included shampoo and conditioner was exceptional, my hair felt so soft! Unfortunately the colour came out more golden blonde than ash. Overall it was okay just not the end result I was expecting.
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Starter kit too large for post box, but following deliveries good. All tools good quality except clips which are useless. Application brush bit annoying d/t hook on end, so difficult to use for sectioning; hook for frosting cap? Can't use prepping oil d/t severe reaction. Recommended processing time too long for my hair; damaging. But, even halving the time is covering white hair; so good. Overall, decent and convenient to have regular deliveries.
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I’m still assessing the results, particularly the longevity of the colour. I have changed the shade and am hoping I’ve now got it right.
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Like the color but had to mix 2 tubes to get the color I needed. I did the bleach wash and developer but it still didn’t cover the grey roots enough.
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The colour is vibrant on the area where I put the developer which was on the greys. So the colour was vibrant at the roots. The colour was uneven. I have washed it once since dying. I like the uneven colour and the colour has reduced on the roots. The developer really works well but I think it would have been a more even colour if I didn't put the developer on the greys, but the colour wouldn't have been as vibrant as there is not much colour on the rest of the hair, which was a coloured dark blonde. The kit and hair products were easy to use. I have medium length hair, it's curly but thin so I had a lot of product left, about half, so a waste. would have been good if they came in bottles like previous products I have used and I use just the amount I need.
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Have loved my experience with The Shade. I use the Light Ash Brown shade and seems to be the most natural colour I’ve been able to find in a long time - it’s still a little darker than my natural colour (my goal) but the lighter shades looks too light - it would be good to have something in between? The colour doesn’t start to fade until about 3-4 weeks and covers my grey well until this time. My hair still seems to be in good condition so definitely feels salon worthy.
The Shade 4 star review on 22nd October 2020
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It was a great way to home colour, mess free and easy! Covered the greys and was a great colour match for my existing shade :)
The Shade 4 star review on 7th October 2020 The Shade 4 star review on 7th October 2020
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I am not completely satisfied. It did not cover the gray, and the root remained darker even though I used the pre-paint as you advised me. Maybe I’m doing something wrong...Can you advice me,please
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Hi Eleonora, I'm sorry you didn't get the grey coverage you were looking for. Please contact one of our colourists here who would be happy to assist: https://theshade.com.au/colourist/ I hope this helps! The Shade team
Hi, Very easy to use and great result
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Love The Shade! The colour is lovely - no chemical smell and no itch. Love the starter pack too! Shampoo and conditioner are fabulous. I wasn't sure how it would work on my hair as it was very 'COVID'! I hadn't been to the hairdresser for 6-7 months for a colour and the roots were very grey - a mixture of colours - and the ends were, still are, very bleached. Photo of before with hair up showing the colour demarcations! I chose the very light ash blonde and it was probably a bit light but the developer worked well to open up the greys. Everyone loved the colour. Six weeks on and it is even lovelier. Looking forward to receiving my next order in the next few days. I am going to leave the colour on longer this time. Great experience. Delivery was longer than expected but it is COVD times so that's to be expected as I'm in Sydney and The Shade is in Victoria:-). Highly recommend the product and the service.
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Love the quality and overall result of The Shade hair colour. The fact that it doesn’t irritate my scalp is an extra bonus.
The Shade 4 star review on 14th September 2020
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Didn’t turn out exactly as planned but the advice on correcting this and the promptness Of the reply was fantastic. Really enjoying the product so far
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I'm genuinely surprised at how well this worked. I had been hearing adds for similar products, so I decided to give it a try. I read other reviews and got a colour lighter than was recommended. The little pack and colouring process was a lot more luxurious feeling than other box colour. The process was painless and easy. I was quite impressed with the colour. It matched my own hair perfectly, and hasn't transferred onto anything. I also noticed it didn't patch on my scalp or look blocky and monotonal like what I had previously used. I think my only drawback was that my ends did feel a bit dry, but I have very long hair and use specific products to treat it, so the provided shampoo and conditioner may not have been up to the task. I also wish the sample pictures of the colours weren't the same woman with the colour photoshopped onto her. Overall, I am very happy with the colour and will purchase again :)
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So easy to use , the colour is gorgeous, what a lifesaver during lockdown!
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The packaging, quality and smell of the product is outstanding. I love all the tools that are included which make it so easy to use, my only concern is that my hair seems to fade color with every wash and I can even see my towel stained after each wash.
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I was really pleased with the quality of the product and the results. It seems on the face of it to be gentle and less chemical based and it has effectively colored my greys. As I have short to medium length hair, there is a lot of wastage with the color mixes, which seems to be a shame. But otherwise no complaints and very happy with the results.
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The Shade is rated 4.5 based on 1,640 reviews