The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,207 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,207 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	98%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 4th March 2026

578

Anonymous

Anonymous // 01/01/2019

Filter: Rated 5 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I am so happy I found The Shade - love my colour, the service, the condition of my hair after colouring!”

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“Really happy with the colour and condition of my hair. Great colour with the right tone for me. Love that there is no stinky ammonia, love the easy-to-use and resusable accessories, great product!”

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“Love that this product doesnt have ammonia and ppd, and that they provide everything for a full home salon. I have never been so organised (and tidy) for home colouring before! Colour is very natural looking, conditioner is amazing, no drips and no itch. Lovely!”

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“Love the colour, super easy to use. Hair feels great!”

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“Hair feels fresh, soft and moisturised after colouring, which is amazing! Love the delivery service, all the items in my Colour Kit and all the professional accessories. Very pleased to have found The Shade!”

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“OMG, look at me - I'm tinting, sectioning, pre-softening, and I am executing amazing grey-covering colour all by myself! This is fun, easy, and I have had so much help from their customer service and I love my colour and do not miss ammonia at all. Thank you!”

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“I have the most stubborn greys, and now I have a good explanation and solution to overcoming my colour resistant greys. Pre-softening works! Thank you Camilla for your help and I am so glad I can colour and cover all my toughest greys at home, easily and with colour that I love. Very impressed.”

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“I find this service and product so easy to use. I use one colour/developer for 2 root applications, works a charm. Very natural looking colour, no drips, no mess and my hair feels and looks much better after colouring.”

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“Colour matched perfectly. Love this product. Thank you Thank you The Shade. L”

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“No drips or terrible smell and I love the bag with everything I could possibly need for awesome home colouring - this is truly great and very handy and they have thought of everything!. This was a fun process, and I am very happy with my colour result and the feel of my hair.”

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“Happily surprised with this product. No stress and no mess, no terrible smell either and I love how my hair looks and feels!”

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“Got my colour right the second time with help from the colourist. Hair feels and looks great and I will continue using this. Hoping the shampoo and conditioner become available for seperate sale soon...!”

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“Amazing personalised service, assisted with all my queries, rookie colourist here, great and easy to follow directions, love the kit too!”

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“Lovely colour and great service. Very happy!”

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“My hair grows so quick that before i know it I have new silver 'highlights'. Grrr. I use half a tube/dev on my roots only but colour twice as often, so I am staying on top of it, colour blends perfectly, and I dont have to suffer the smell of regular colour at all. So this is really working for me! Lovely colour, softness and pro tools to help me get my salon results at home.”

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“My colour is a perfect mid-light brown with a cool tone. I get a cool finish which i love, with nice, softer tones through it. It's just lovely and much nicer than the flatter, stinkier colours i used to use at home (but will never use again!).”

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“So easy to do and now I can do my roots only properly- with clips, brush just like the salon. Very impressed with how shiny my hair is after colouring and love the super natural looking result, just soft, shiny and grey-free!”

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“There is everything, and I mean everything in this pack and bag. I have never been so organised and prepared for home colouring, and it worked great - my hair feels and looks lovely. No itch to on my usually sensitive scalp. Great product and result.”

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“Easy to follow instructions and great accessories to help you prepare and colour successfully. I was a little apprehensive about trying a new product but I have great results so I'm a convert! Love my new colour.”

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“Glad I took a chance and tried this colour. I will continue using this instead of ammonia based colour.”

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The Shade is rated 4.5 based on 2,207 reviews