The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,423 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,423 reviews

Shipping & Delivery
Delivery Methods	Postal Service, Courier
Average Delivery Time	Within 5 Days
On-time Delivery	98%
Accurate And Undamaged Orders	100%
Customer Service
Communication Channels	Email, Live Chat
Queries Resolved In	6 - 12 Hours

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 13th October 2026

583

Anonymous

Anonymous // 01/01/2019

Filter: Rated 5 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I love this! I am super paranoid about products and chemicals due to a serious illness in the family, and so I havent coloured my hair for a while because I want to avoid PPD adn I don't want to use henna. So happy with this - love the colour, no itch or stink, and the accessories are super cool and handy too. Colour is gorgeous and my hair feels amazing!”

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“The condition of my hair has improved so much. I love being able to change the colour that I order when I feel like a change. And because it comes once a month my colour is always tip top!”

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“I’m finally a proper redhead again! After having kids my red hair faded a lot & I couldn’t get the shade I wanted just right. Now I have it thanks to you guys! It would feel great in my soul... if I had one... 😉 👩‍🦰 ❤️ xxx.”

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“Fab,i now have shiny,beautifully coloured hair full of volume,healthy looking hair evaded me until I discovered Shade,thank you Marie.”

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“Absolutely amazing! I coloured my whole hair using shade ‘Chocolate Blonde.’ I previously had damaged bleach blonde hair but after using this my hair has felt so amazing and looks better than ever.”

The Shade 5 star review on 30th May 2019

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“My hair feels and looks so great! Found my colour and love the no smell/no itch, pro home colouring experience!”

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“I have sensitive skin and I am so happy I have found a product with a great colour result and which did not bother my skin, which is amazing for me. Lovely soft hair, no smell, itch or drips. I'm very happy!”

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“Hair feels gorgeous! Bit fancy, loved the mat and cape and brush and the colour!”

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“Love the colour, it’s also really easy to use and the Shade provide everything you need in the kit. It also smells great, so much better than other DIY hair colours. Even got compliments from my hairdresser!”

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“The colour is excellent, and true to the images on the website, not brassy at all and I have a lot of red pigment in my hair naturally.”

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“The gloss this product adds to the hair is outstanding! The deep conditioning properties make the hair more manageable as well. The colour is rich and glorious with not a grey hair in sight.”

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“I was especially impressed that the kit had everything I needed. Feels like salon colour, looks like it, has stayed put in the hair, it didn’t irritate my sensitive scalp. My hair costs a lot to dye at the salon because it is so thick and long. This just saved me $100+.”

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“Great items to help with home colouring (love the mat!). I've never used a brush before for home colouring and I can see how this will be very good for roots only application (I did full colour for my first time using this colour). Soft, shiny hair, really like the colour, no smell or itchiness - ideal for me and very convenient too.”

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“I can be a difficult to please customer!! I don't shop a lot, but I like value for money and products that work for me. I can't stand spending hours in a salon or the smell of regular hair colour and I have sensitive skin, so there's not many options for me! I really like this product - it works, looks lovely, is super convenient and I have asked some daft questions and got loads of help - I am happy!!”

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“Gorgeous colour! I got individual help with my colour choice as my hair is damaged and the colourist helped me with a colour choice which really works for me to correct colour I didn't like and also she gave me great advice to help with my hair health and condition (which is part of my colour problem). Very happy.”

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“COlourist helped me cover my balayage. Now I can keep colouring at home, and stay away from the salon. Beautiful colour, no itch. Can't wait for my next delivery!”

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“Colourist helped me correct previous colour results from home colouring with another brand that I wasnt happy with. No smell. Very helpful and very nice colour result.”

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“I have quite sensitive skin on my scalp which means I can't use regular colour brands, all of which irritate my head. I got a beautiful colour result from this product (almost exactly my natural colour which is what I wanted) and no itch at all! Will continue using and recommend to friends/family.”

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“Thank you for the lovely colour and accessories and for getting ammonia and salons out of my life.”

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“So much different and better than any other home colouring experience!”

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The Shade is rated 4.5 based on 2,423 reviews