The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,331 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,331 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	97%
Accurate And Undamaged Orders	100%
Customer Service
Communication Channels	Email, Live Chat
Queries Resolved In	6 - 12 Hours

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

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Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 17th July 2026

580

Anonymous

Anonymous // 01/01/2019

Filter: Rated 5 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Excellent online support and I love that I have found a product without some of the harsh chemicals that I want to avoid. So far, so happy!”

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“Colour is very rich adn natural looking and my hair is so shiny and healthy looking, a bit fuller too and loved using all the salon equipment. Thanks!”

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“Overall great experience! Beautiful colour and process, no smell and lots of shine. Highly recommended!”

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“Beautiful colour, lasted a long time. Will continue to use.”

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“Great results. Love my new colour and my greys are covered, and so good to use a colour without the awful ammonia smell.”

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“Process was seamless and covered my greys well.”

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“Nice colour and service. I have sensitive skin and didn't have a reaction to this product.”

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“So convenient! Saving heaps of time and money and this is much better than the supermarket colours. I hate colour products with ammonia and want to avoid PPD too, so this is perfect for me. Colourist was super helpful and I get a customised Extra pack with two different colours which I mix to give me the exact colour result I want - perfect! Love it!”

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“I can't use regular hair colour because of allergies, which got increasingly worse from using hair colour. I was starting to panic, but found this product and I am so happy with my colour and especially that I had no itch at all. I will continue using this product and I hope you start selling your conditioner seperately soon because it is amazing! Thank you.”

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“Love that this product has no ammonia and PPD, very happy with my new colour (this is my second colour choice, first was too bright for me, but chatted with colourist and this new colour is perfect). Gear is great, hair feels moisturised, and no smell at all!”

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“Love my new colour! It was lovely using the cape, mat, clips. They helped me stay organised and section my hair and do a roots only application easily. I'm trying to avoid colour build-up so I like just recolouring my roots (my hair absorbs colour very quickly) so this process made it much easier for me to get great results. Love my mew home salon and salon colour!”

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“My hair feels very luxurious after using this colour! I'm using less hair products because it just feels better, healthier. Had good advice from the colourist about how to colour my super tough greys, so far that seems to have worked well. I'm very happy with this colour/product and service!”

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“Love the product, chatted with colourist who was very helpful, really happy!”

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“Nicest colour kit I've ever used. No drips, smells, very handy tools and bits and pieces to keep me and my bathroom tidy, love my new colour.”

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“I have really long hair but their 'Extra' Colour Kit covered it all, which is honestly amazing for me. No smell, gorgeous colour, I'm sold!”

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“My hair feels so soft and shiny every time I colour! This is my third time using this product, and I'm really happy with it.”

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“Beautiful! Love it!”

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“Well you wowed me! Love the thoughtful items (esp the colour proof bench mat - too cute!) and very pleased about the no smell/no itch as I have struggled with other home colours - can't stand the smell usually, but this was stink free, thank goodness! Gorgeous colour, not dry, super soft. Thanks!”

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“Lovely, lovely, lovely! Very swanky Colour Kit and gear. All a bit high end and fun, and my fave home colouring experience, oh and I love my new colour!!”

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“I am currently subscribed to Light Ash Brown which I have been using for a few weeks now. Was covering my greys well however I wasnt getting the colour i wanted. I have dark brown hair so decided to strip my hair using Scott Cornwall hair stripper (follow instructions to a T) then applied Light Ash Brown and OMG i am in love with my colour!! All i needed to do was remove the dark brown buildup and voila! Also, the customer service is amazing, Thank you Camilla!”

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The Shade is rated 4.5 based on 2,331 reviews