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The Shade Reviews

4.5 Rating 2,205 Reviews
88 %
of reviewers recommend The Shade
4.5
Based on 2,205 reviews
Shipping & Delivery
Delivery Methods
Postal Service
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 92%
Accurate And Undamaged Orders
98%
Customer Service
Communication Channels
Email, Live Chat, Telephone
Queries Resolved In
Under An Hour
Customer Service
4.5 out of 5
Read The Shade Reviews

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 21st December 2025
Deon D
The Shade 5 star review on 21st December 2025
Deon D
The Shade 5 star review on 8th December 2025
Charlotte L
The Shade 5 star review on 8th December 2025
Amanda B
The Shade 5 star review on 13th November 2025
Elise H
The Shade 5 star review on 27th October 2025
Jenny D
The Shade 5 star review on 20th October 2025
Michelle C
576
Anonymous
Anonymous  // 01/01/2019
Great rich colour. Easy to apply. Reoccurring order is perfect. Just live it!
Helpful Report
So shiny and colour lasts for 7 weeks with no greys coming through. Hair feels conditioned and glossy.
The Shade 5 star review on 15th September 2020
Helpful Report
Best home kit Ive ever used. I was going to stop dyeing my hair and let it go grey as coverage wasn't lasting and my hair wasn't coping with the chemicals. I decided to try the shades free trial and I couldn't be happier. Friends commented that my hair looked like it did in high school and I had to agree! No yucky chemical after smell and the product portions are generous. I am so glad to have discovered this, my hair is loving the results and Im getting salon coverage at home and for the fraction of the price! Best colour shade Ive ever used to.
Helpful Report
The colour is perfect and application is so easy. The kit provided has everything you need to apply the colour with ease. The colour is vibrant and covers greys well. So glad I found this, no more box colour! Very happy!
The Shade 5 star review on 15th September 2020
Helpful Report
The colour was spot on, easy to use, instructions were easy to understand, will definitely purchase again, loved it
Helpful Report
I waited with anticipation for my new toxins free colour. Once I received it I couldn’t wait to try it out and the results are amazing! My hair is shiny, the colour is perfect and vibrant, just as I wanted it to be! The entire process was easy from the colour consultation which was very helpful and highly professional to having the perfect desired results! I am very happy I found this product and will never go back! Thank you! You’ve got yourself a customer for life! Mirta
The Shade 5 star review on 14th September 2020 The Shade 5 star review on 14th September 2020
Helpful Report
Fabulous result, I was so nervous about using a product myself on top of previously dyed hair and with 'grey' regrowth. But perfect result and no harsh effects on my hair. And the amount of product is very generous, so much more than I expected.
Helpful Report
I love that my colour doesn't go yellow and is consistently fresh and the colour I expect. My hair feels healthier and softer and easier to manage thank you the shade
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Perfect colour that leaves my hair soft and shiny
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Love the colour. My husband does my hair and he said it’s better than he expected. Already looking forward to the next one 😉
Helpful Report
Love the hair dye range from The Shade. This is the first time I haven’t had an allergic reaction to the chemicals - my scalp was very happy! I was able to get advice from a colour consultant and ordering online was so easy. I was very pleasantly surprised with all of the inclusions that came with hair dye - a mixing bowl and brush, large hair clips, a cape, gloves, shampoo and conditioner.
Helpful Report
Great Product! It was great to receive the perfect little box in the mail with everything I needed ,i especially loved the addition of the oil and colour dye wipe to protect my skin from any dye that could stain, also the shampoo, its so good to have a home dye kit that includes everything you need. The colour was perfect, I have been searching for the right colour for a long time and i am so glad i found it ! i am going to continue ordering this product !
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The people are really helpful with giving tips and helping choose the right colour! The first free trial is worth it, the mixing bowl and kit is super handy. The colours are also quality, finally back to my natural colour after many other failed attempts! Recommend their service and products
Helpful Report
I have been dying my hair at home for years and The Shade has to be the best product I have ever used. Not only is it easy to use, but it is extremely gentle on my hair and the colour lasts much longer than other products I have used. Love love love The Shade!
Helpful Report
So good, I’ve never coloured my hair at home but due to lock down I had no choice, it worked so much better than I thought. It was easy as well. Definitely recommend.
Helpful Report
Great colour and healthy hair. An affordable express post option would be good.
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Definitely switching to coloring my hair at home with The Shade. I found that it's so much gentler on my scalp.
Helpful Report
Love my new hair colour. Easy application and looks amazing
The Shade 5 star review on 4th September 2020 The Shade 5 star review on 4th September 2020
Helpful Report
I loved that my 1st kit came with everything we needed including gloves, something to protect my clothes, a mixing bowel, brush, hair clips and even a little mat to sit the the bowl on! I cant wait to try a different colour
Helpful Report
I was impressed with the process from the beginning of the sale. Impressed with the detail in the package, nothing extra needed. The product was great to use, good on my scalp c and came up great!
Helpful Report
The Shade is rated 4.5 based on 2,205 reviews