The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.54

4.5 Rating 2,165 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,165 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	98%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 21st December 2025

576

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I loved the packaging - it had everything I needed like hair clips, a cover for my shoulders, oil for my hair line - a complete salon experience at home. The product itself didnt have too strong of a smell but it definitely was not enough for anyone with hair longer than shoulder length or with thick hair. It didnt make a huge difference to my hair colour but my hair does have lighter tones to it now.”

The Shade 4 star review on 21st November 2018

Helpful Report

“The application was super easy and everything you could ever need was in the box also!!! The cape was definitely a plus!! I loved it! I highly recommend this to anyone!!!”

Helpful Report

“EXCELLENT product!! My hair is super soft so was very impressed with your deep conditioner. It is definitely worth it.”

Helpful Report

“Beautiful color, exceptional gray coverage. Thank you for a great product!”

Helpful Report

“The packaging was beautiful, instructions were easy to follow. My hair feels soft and healthy after coloring. Thank you The Shade!!”

Helpful Report

“When I received my order I was impressed with their packaging because it included everything I needed. Oh and I love the cape!! My hair is soft & shinny without all the fly away hairs and the color is perfect. I will order again.”

Helpful Report

“This is the first time that I have bought this product and I am loving it. I love that I don't need to leave my home and spend tons of money at a salon.”

Helpful Report

“It is easy to use, covers gray exceptionally well, and leaves my hair looking beautiful.I could not be more happy with a hair color product!”

Helpful Report

“The ordering was quick and easy. The odor was pleasant, not overbearing like drugstore boxes. Love it!”

Helpful Report

“My hair was so soft and silky. There was NO horrible smell.This is the best hair colour I have ever used and I have been colouring my hair for 18 years.”

Helpful Report

“This is so different and better than boxed dyes. I love my color and my hair! I love it and will be using it again and again!”

Helpful Report

“I love the kit. The instructions are personalized, everything needed is included. It’s amazing! I highly recommend.”

Helpful Report

“I was really surprised by my home colour with The Shade! As a long time home colourer, I expected the usual straw like reaction to my hair, but instead found my hair nourished and soft. The colour also evened out my previously patchy home colour disasters with even coverages. Covered my stubborn greys as well which is always fabulous 😁”

The Shade 5 star review on 19th November 2018

Helpful Report

“Brown Shade. This colour completely transformed my hair from orange tinges to a chocolate brown. The product is super simple to use, and my hair feels noticeably softer after use. As a 'home dye extraordinaire' I have tried and tested most home kits available on the market. This brand is the only one I know of in Australia which includes Barrier Oil and Colour Removal Wipes. I will definitely be trying some other colours within The Shade range!”

Helpful Report

“Your hair dye is incredible!!! Couldn't be happier with quality and results, doesn't leave an overwhelming fragrance on your hair afterwards. My hair looks and feels healthy.”

Helpful Report

“So many things are amazing with this product including the price which I think is perfect. The colour itself is vibrant and my hair has shine and bounce since I started using it. Thank you for making my hair look amazing!”

Helpful Report

“This is by far the BEST self home coloring system I've ever used! I could not believe how easy the steps were & I could do them myself without any help! I love it!!”

Helpful Report

“I am so incredibly impressed with this product!! The color was easy to put on. My hair didn’t smell like the normal ammonia smell after you color, it smelled freshly shampooed and so soft!!”

Helpful Report

“I love how my hair feels, it is easy to use, and I have no complaints at all. The color lasts a long time with little fading.”

Helpful Report

“Mahogany Brown, just gorgeous! The colour is so rich, it covered a lot of grey, and has taken my hair from tired, dull and frizzy to vibrant and bouncy and just shines with highlights in the sun. Best hair product I've tried in 2018!”

Helpful Report

The Shade is rated 4.5 based on 2,165 reviews