The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.52

4.5 Rating 2,004 Reviews

87 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,004 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	99%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.4 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 30th June 2025

Evonne R

The Shade 5 star review on 25th June 2025

Heather P

558

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“My hair grows so quick that before i know it I have new silver 'highlights'. Grrr. I use half a tube/dev on my roots only but colour twice as often, so I am staying on top of it, colour blends perfectly, and I dont have to suffer the smell of regular colour at all. So this is really working for me! Lovely colour, softness and pro tools to help me get my salon results at home.”

Helpful Report

“My colour is a perfect mid-light brown with a cool tone. I get a cool finish which i love, with nice, softer tones through it. It's just lovely and much nicer than the flatter, stinkier colours i used to use at home (but will never use again!).”

Helpful Report

“So easy to do and now I can do my roots only properly- with clips, brush just like the salon. Very impressed with how shiny my hair is after colouring and love the super natural looking result, just soft, shiny and grey-free!”

Helpful Report

“There is everything, and I mean everything in this pack and bag. I have never been so organised and prepared for home colouring, and it worked great - my hair feels and looks lovely. No itch to on my usually sensitive scalp. Great product and result.”

Helpful Report

“Easy to follow instructions and great accessories to help you prepare and colour successfully. I was a little apprehensive about trying a new product but I have great results so I'm a convert! Love my new colour.”

Helpful Report

“Glad I took a chance and tried this colour. I will continue using this instead of ammonia based colour.”

Helpful Report

“Great help from colourist - I am blending colours, pre-softening and saving a heap and getting exactly the results I was after at home. I have never had this level of help outside a salon before. Thank you!”

Helpful Report

“Excellent online support and I love that I have found a product without some of the harsh chemicals that I want to avoid. So far, so happy!”

Helpful Report

“Colour is very rich adn natural looking and my hair is so shiny and healthy looking, a bit fuller too and loved using all the salon equipment. Thanks!”

Helpful Report

“Overall great experience! Beautiful colour and process, no smell and lots of shine. Highly recommended!”

Helpful Report

“Beautiful colour, lasted a long time. Will continue to use.”

Helpful Report

“Great results. Love my new colour and my greys are covered, and so good to use a colour without the awful ammonia smell.”

Helpful Report

“Process was seamless and covered my greys well.”

Helpful Report

“Nice colour and service. I have sensitive skin and didn't have a reaction to this product.”

Helpful Report

“So convenient! Saving heaps of time and money and this is much better than the supermarket colours. I hate colour products with ammonia and want to avoid PPD too, so this is perfect for me. Colourist was super helpful and I get a customised Extra pack with two different colours which I mix to give me the exact colour result I want - perfect! Love it!”

Helpful Report

“I can't use regular hair colour because of allergies, which got increasingly worse from using hair colour. I was starting to panic, but found this product and I am so happy with my colour and especially that I had no itch at all. I will continue using this product and I hope you start selling your conditioner seperately soon because it is amazing! Thank you.”

Helpful Report

“Love that this product has no ammonia and PPD, very happy with my new colour (this is my second colour choice, first was too bright for me, but chatted with colourist and this new colour is perfect). Gear is great, hair feels moisturised, and no smell at all!”

Helpful Report

“Love my new colour! It was lovely using the cape, mat, clips. They helped me stay organised and section my hair and do a roots only application easily. I'm trying to avoid colour build-up so I like just recolouring my roots (my hair absorbs colour very quickly) so this process made it much easier for me to get great results. Love my mew home salon and salon colour!”

Helpful Report

“My hair feels very luxurious after using this colour! I'm using less hair products because it just feels better, healthier. Had good advice from the colourist about how to colour my super tough greys, so far that seems to have worked well. I'm very happy with this colour/product and service!”

Helpful Report

“Love the product, chatted with colourist who was very helpful, really happy!”

Helpful Report

The Shade is rated 4.5 based on 2,004 reviews