Ulta Beauty Reviews

Name: Ulta Beauty
Rating: 2.66

2.7 Rating 372 Reviews

39 %

of reviewers recommend Ulta Beauty

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Metrics

2.7

Based on 372 reviews

Shipping & Delivery
Delivery Methods	Courier, Postal Service
Average Delivery Time	Over 7 Days
On-time Delivery	Greater than 84%
Accurate And Undamaged Orders	Greater than 75%
Customer Service
Communication Channels	Telephone, Email, Live Chat
Queries Resolved In	Under An Hour
Customer Service	2 out of 5
Returns & Refunds
Returns Process	Could Be Better

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Ulta Beauty 1 star review on 11th October 2025

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“This past week I visited an ULTA store on Cobb Parkway in Atlanta near Truist Park. I was helped by a lovely lady whose name is Dria, I believe she said her full first name is Fredria or Fredrica, anyways, she was very nice and helpful, she really knew her stock. This is such a rare quality found in store clerks these days. It was easy to see Dria was passionate about her chosen profession and that she takes pride in her job. I hope she will be at ULTA next time I go in, she helped me so much with her suggestions. Thank you ULTA, you got this one right! Happy customer!”

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Posted 2 months ago

“I went inside today & bought all new make up products & I was satisfied from the cleanliness to the customer service to the knowledge the employees had. It was top tier thank you so much ulta !!”

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Posted 2 months ago

“I bought Versace perfume from Ulta Apple Valley MN for $138 only to find out Sam’s club, just in front of this specific Ulta, is selling the same perfume for $58. They rip off customers!! Do not buy perfume from Ulta!!”

Helpful Report

Posted 2 months ago

“Went into get a gloss treatment I wanted to go a little darker than my natural hair color and the color came out okay but during the service the girl was in a rush the entire time she made a mess with the dye she stained the back of my top with the color and didn’t even tell me I didn’t notice until I got home that the top back part of my shirt was stained and she was so rough with my hair ripping through my long hair with the comb and brush she literally showed me chunks of my hair that she ripped out of my head. Then she put me under the hair blower and she set the temperature so high it burnt my head I literally had to move it up away from my head, She also was way too hard washing my hair and pulling it. Just was not gentle at all and pulled out my hair… I had a bad headache afterwards definitely not going to her ever again. I booked her because online it said she was a master stylist so I thought she would be experienced with hair and know how to be gentle but no she was so rough on it.”

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Posted 2 months ago

“I had bad experience with Madeleine at Hollister Ca Ulta , she was new my other hairdresser Olga ( outstanding worker) was on vacation, she I tried this girl Maddy , she was nice first , she did color touch up on my hair , the color she put on my head did not take the grey was still there . And this girl maddy accused me of taking medicine that’s why it didn’t take , maddy said, she was extremely rude to me . I was not happy with her ugly remarks . She is not professional . Very unhappy ☹️”

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Posted 2 months ago

“Forget you, Ulta. Thanks for not representing actual women. Even when women finally have places and platforms, men come in and take over. Way to buy into it. My daughters and I will find the products we usually buy from you elsewhere, where women are actually supported. I don't appreciate being mocked.”

Helpful Report

Posted 2 months ago

“This location is a one stop shop for superb customer service. Nika, who works in the salon, is a best in class VIP experienced professional. Her speed, patience, and attention to detail is unmatched. Most importantly, she is an amazing guide for healthy hair and appropriate hair care products. She just inherited a regular client!”

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Posted 3 months ago

“After having a laser procedure done on my face, I went into my local Ulta Beauty (Mishawaka IN) for some help to temporarily cover the dark spots caused by the laser. Adrian was awesome!! He spent so much time looking for and applying just the right product to help me look my best! I will definitely go back!!”

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Posted 3 months ago

“Ana gave me a recommendation to purchase the Dyson airstrait. Nahara did an excellent job in asking me to save on my purchase and open up a Ulta Beauty card. Thank you for a great customer experience.”

Ulta Beauty 5 star review on 1st August 2025

Helpful Report

Posted 3 months ago

“Sales person walked by me. Had a conversation with co-worker while I stared at her. Finally finished and asked to help me. Found the product quickly. Got in line to pay. Person at register couldn't find something in her phone--coupon? password? I don't know. Went on and on. Finally found it. Register froze. Started again. Clerk asking for additional help. No response. Next person in line getting checked out. Customer walked into the store and went to the far end register. Another quest for help by the clerk. Co-worker walked past me and on to the person who just walked in. I alerted her that I'd been waiting. She apologized and came to me explaining that she didn't know and just walked up to help. Ever heard of "who is next"?”

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Posted 3 months ago

“I usually dislike going into Ulta. Most of the employees are not so friendly, but today I hit the jackpot! I was blown away by Nicole's customer service! She was so nice, I felt like I've known her my whole life! What a great experience! Panama City Beach FL locate!”

Helpful Report

Posted 3 months ago

“I went for a root touch up and Amelia H ( the Ulta on West Main St in Kalamazoo, MI) did a great job. She is very conscientious and took her time. I am very particular so for me to say she did a great job says a lot. Thanks Amelia”

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Posted 3 months ago

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Posted 3 months ago

“New commercial disgusting with Trans man!!! Shame on you”

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Posted 3 months ago

“I’ve never had an Issue with Ulta, In fact they still allow me to scan my old membership card. Ulta delivers with hot tools and my normal hair products for hair styling my clients. Once i wasn’t happy with a hot tool and I was able to exchange with no issues”

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Posted 3 months ago

“Areta! GREAT! Sales Associate. (Store 461) Went from returning a product to purchasing what I really needed and more. Areta exemplifies what customer service has lost. She was professional and knowledgeable. Left with a smile!”

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Posted 3 months ago

“I just love ulta because they are very kind with every customer, I love that you can ask any questions and they know what to answer and help you.”

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Posted 3 months ago

“I cant speak highly enough of Dalacey Minor at Ulta store 1308 in Alpharetta. She was so helpful. She did everything with a smile. I love the lipsticks I purchased. Please recognize her for her great customer service and really representing the Ulta Brand so well. She's awesome!”

Helpful Report

Posted 3 months ago

“Ordered $50 worth of merchandise and they still charged me for shipping. Tried to cancel the order (you only have an hour to cancel) and they gave me the run around for an hour till it could no longer be cancelled. Then they said they would refund me the shipping fee but I am so furious with being jerked around by these guys I am taking my business elsewhere from now on. Thier reviews are so bad Ulta somehow does not allow for Google reviews to be written anymore”

Ulta Beauty 1 star review on 19th July 2025

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Posted 3 months ago

“Ulta Beauty does not hire older women, they discriminate on age no matter what your knowledge is. They would not hire me solely based on my age.”

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Posted 3 months ago

Ulta Beauty is rated 2.7 based on 372 reviews