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Ulta Beauty Reviews

2.8 Rating 477 Reviews
43 %
of reviewers recommend Ulta Beauty
2.8
Based on 477 reviews
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Customer Service
Communication Channels
Email, Live Chat, Telephone
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Ulta Beauty 1 star review on 11th October 2025
Yasser Abdelfatah
Ulta Beauty 1 star review on 6th April 2025
Customer
Ulta Beauty 1 star review on 22nd March 2025
Anonymous
Ulta Beauty 5 star review on 8th March 2025
J1
Ulta Beauty 1 star review on 8th March 2025
Anonymous
Ulta Beauty 1 star review on 8th March 2025
Anonymous
Ulta Beauty 5 star review on 23rd February 2025
Kathy Hood
21
Anonymous
Anonymous  // 01/01/2019
I loved how they were so helpful.
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Posted 6 months ago
My first time in,! Maddy Whitman Was very knowledgeable and very helpful at store 789
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Posted 6 months ago
Usually my in-store experience in Brooksville, FL is annoying to horrible. They are either out of every color I need, or the employees at checkout register are completely incompetent or nasty. Today, a new face; someone named Donny. He was helpful, genuine, knowledgeable, and went out of his way to address my questions and needs. They need to hire an entire store of “Donny’s.” This man is truly a treasure.
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Posted 6 months ago
I decided to try the Makeup service at the Davie location after reading the Sephora reviews. I had a diner event later that day so I figured to save time and have someone do my makeup to give me a different look since it's a "professional". Jesse was my make-up artist. I got there ahead of time...she was running late due to previous customer..they told me to give her 15 min. I came back..she needed additional 10 min..when it was finally my turn...it felt rushed, she didnt apologize for the wait, and she didnt say much...there was no tutorial/education on what she was applying...compared to the other artists near me that was serving other customers (i was listening)...at the end, there was a blob of makeup near my eye which I pointed out to her (poor blending)..the foundation shade was lighter than my skin color..(after asking her IF this is the best shade for me)..the whole thing was a waste of time and money!!! I would just refer to YouTube for makeup application ideas!! **I actually went home to remove ALL that junk and re-apply myself ** The 2 star rating was for the other sales personnel who kept asking if I needed any help..
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Posted 6 months ago
I just shopped at the store in Stamford Ct. Marv assisted me and she was Extremely helpful and charming
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Posted 6 months ago
Hello, At the store in Henrietta NY, I was assisted by Myonnie. She was very helpful, friendly and knowledgeable about the products. Thanks
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Posted 6 months ago
How does it take 10 to process a payment?! Multiple managers online with different answers. Will never shop there again. Awful customer service in general.
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Posted 6 months ago
I am beyond upset and disappointed. My Ulta account has been hacked 4 times this year. Almost 500$ worth each time. I've sent over 80 emails back and forth with their customer support. They have YET to secure my account or come up with any other solution. So beware anyone that uses ULTA they are not verifying identification nor is your online account secure. I've asked to speak to the supervisor or a representative from headquarters and they have told me one will have to contact me back on MULTIPLE occasions. Their customer service is awful and I'm really bummed loc I love Ulta. But this entire experience that continually keeps happening is extremely frustrating and makes me feel unsafe using my own account.
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Posted 7 months ago
This store is amazing, they are friendly and courteous and make you feel sooooo comfortable
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Posted 7 months ago
Ordering online was such a horrible experience. I was also charged twice and it said it was unable to process my order multiple times. I have no idea if they have an order for me or not, but I now have to dispute charges with bank.
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Posted 7 months ago
I had an 11 am appointment for an ear piercing. I was already en route to go there and I received a phone call 10 minutes prior to my appointment time canceling. That’s completely unacceptable and inconsiderate, you wait 10 minutes before my appointment time to notify me? Don’t worry, I’ll never use you guys for that, or anything else.
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Posted 7 months ago
I had an 11 am appointment for an ear piercing. I was already en route to go there and I received a phone call 10 minutes prior to my appointment time canceling. That’s completely unacceptable and inconsiderate, you wait 10 minutes before my appointment time to notify me? Don’t worry, I’ll never use you guys for that, or anything else.
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Posted 7 months ago
First time l was in and loved it! Great selection and prices! Jenna and Star were excellent!!!
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Posted 7 months ago
I went to the town center location today and a nice friendly, very patient and caring employee by the name of Andrew helped me. He was so knowledgeable about skin care all the way to make up. So many other customers needed assistance and he was able to multi task and help us all. I'm so pleased with the service i received and if your ever in the area stop by and ask for the famous Andrew.
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Posted 7 months ago
This place is trash! Do not place an order online. You will not get it!!!! Dispute the charge with your credit card because ulta WILL NOT cancel your order because they said....it has shipped. They are full of it! Don't do business with them! You have been warned!
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Posted 7 months ago
The worst Customer Service experience I have ever had.I bought something from them and I shipped it out to my mom. It didn’t work over there there because they don’t support the app. It took a while to bring it back to the states. The item was never been used. I didn’t ask for a refund. I just asked the exchange it for another one will be used overseas. They didn’t want to exchange anything and they got so nasty with me. And very disrespectful. And now I have to live with that. the price of item was $600. I have no use for this item right now. Never again.
Ulta Beauty 1 star review on 11th October 2025
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Posted 7 months ago
I stopped by Ulta to try to find a new foundation as the one I am currently using will go out of business very soon (KVD). The makeup consultant,Amanda at Ulta in. the Cross County mall, helped me to match my color to a new line that I had never even considered. She was patient, and so kind and, down to earth. She reassured me that I would eventually find something to replace the KVD and she was correct because in time I was able to achieve that. I was most appreciative of the time she took to work with me.
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Posted 7 months ago
I wanted to share my experience with Ulta’s phone customer service. I’ve always purchased products in-store using my account, but this was my first time ordering online. When I tried to log into my account, it asked for a 6-digit verification code sent to my email. Despite resetting it several times, I never received any email from Ulta. So, I called customer service. After verifying my information, the agent told me my account was blocked and that I was considered an "unknown person." They said I needed to go to a physical store and present a photo ID. I was confused—does everyone need to show ID just to place an online order, even if they already have an account? To clarify, I called my nearest Ulta store, which is about 16 minutes away. The store manager, who has been working there for around 10 years, told me she had never heard of such a requirement. She verified my information on file, confirmed everything matched, and advised me to contact customer service again. When I called back, a different agent helped resolve the technical issue without requiring me to visit the store or present an ID. Everything was fixed quickly and efficiently. I’m sharing this experience because I believe the first agent I spoke with needs additional training. The situation could have been resolved much more smoothly from the start.
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Posted 7 months ago
Ulta has the worst exchange policy. When purchasing sale items (I.e., 21 Days of Beauty), you cannot exchange the item for the same product but a different shade once the sale is over. Given that their biggest sale is 21 Days of Beauty, an item is only on sale for one day. If you’re purchasing the item online, you won’t receive it till a week later. There’s no way to exchange the product. Since I couldn’t exchange it, I wanted a refund. They informed me that I needed my original payment, which I didn't have since the item was gifted to me. I went through the process of adding my friend’s credit card to Apple Pay to process the refund, returning to the cashier line, only for a different sales associate to not even ask for the credit card. All they needed was my friend’s phone number! They could have shared this from the get go!
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Posted 7 months ago
Misleading information on shipping times and poor customer service issues/ personnel earned a one star rating = poor.
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Posted 7 months ago
Ulta Beauty is rated 2.8 based on 477 reviews