Sports Direct Reviews

Name: Sports Direct
Rating: 3.72

3.7 Rating 746,433 Reviews

100 %

of reviewers recommend Sports Direct

3.7

Based on 746,433 reviews

Shipping & Delivery
Delivery Methods	Courier
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 70%
Accurate And Undamaged Orders	Greater than 89%
Customer Service
Communication Channels	Email, Telephone, Live Chat
Queries Resolved In	Under An Hour
Customer Service	3.6 out of 5
Returns & Refunds
Refunds Process	Difficult
Returns Process	Could Be Better

About Sports Direct:

16-18 Ludgate Hill
EC4M 7DR
London

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Sports Direct 1 star review on 18th September 2025

552

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Polo shirts arrived within 2 days, products excellent value for the money”

Helpful Report

Posted 4 years ago

“I'd like to bring to your attention my experience at one of your stores recently. Your son hasn't worn the trainers properly" is what the manager (Luke) at the Forge Retail Park branch in Wellington, Telford told me after I requested an exchange for trainers that had started to wear away after a week. The fabric from the edge has started to wear in three places after just a week of wear for school use only (football is banned at school). When I told him 'that's ridiculous' and asked 'how are trainers not supposed to come into contact with the ground?' he told me they had been scrapped along a wall (they have not) and that there has been too much contact with the ground. How on earth are they supposed to be worn?!! I appreciate children run around in their shoes but surely they should last more than a week? they are only worn for school hours with only normal playground play. I'm disgusted with the product, the attitude of the manager and the response - how dare assumptions be made! The product is substandard if it can't last a week. I'd like to know how the sale of sub standard products that are not fit for purpose can be sold and customers be spoken to in this way. How can this be addressed please? Thank you.”

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Posted 4 years ago

“Very satisfied with my purchases, it arrived quickly and at good prices. I will definitely buy again. Thanks”

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Posted 4 years ago

“easy to order delivered quickly everything present all good”

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Posted 4 years ago

“Didn't send a replacement citing no size available when I can see one on their website. Spend own my to get a delivery, even to their own stores, and then again to return back. Not worth unless you know exactly what you're after and zero chance of return.”

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Posted 4 years ago

“order not delivered”

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Posted 4 years ago

“So, I order two pairs of trainers. I want to return and exchange for a larger size. I decided that it might be quicker to go to the store. The store don't have the sizes I want. I return the shoes and accept the credit note (as I just want to order replacements). The app does not have the function to accept the credit note. I speak to customer services who promise me that they will look into it and get back to me. I have not heard a word since then. I am minus trainers and money and I cannot get to speak to anyone that gives a monkeys. I really don't want to order from sports direct ever again.”

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Posted 4 years ago

“I have been wearing these vests for the last 10 years and ordered them online for the first time. Excellent experience and delighted with my purchases and the flawless ordering/delivery process”

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Posted 4 years ago

“Very easy website to use + order arrived quickly + well packaged, was kept informed of orders progress from start to finish”

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Posted 4 years ago

“Order lost in system. Had to chase several time. Terrible feedback. Money returned. Thought order was cancelled. Money then retook out of bank which put my in a minus. Would not use ever again”

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Posted 4 years ago

“Quickly provided - good quality”

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Posted 4 years ago

“Top quality product and speedy delivery, thanks !”

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Posted 4 years ago

“Ordered size 8 footballs boots twice, both times a size 7 arrived.”

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Posted 4 years ago

“The walking boots ordered are very good, the star rating refers to the service. I ordered a pair of boots and immediately realised that I had ordered the wrong size. Even though it was literally s minute later Sports Direct would not allow me to change the order, instead I had to wait for the incorrect size to arrive and then spend £5 sending them back. Ludicrous.”

Helpful Report

Posted 4 years ago

“The item ordered did not arrive on the day that was confirmed to me, and ever since I have been bombarded every day throughout the day with unsolicited emails. I have had to "block the sender" so their constant, relentless emails are redirected to a quarantine email box”

Helpful Report

Posted 4 years ago

“Product was very good but I thought having to order it myself online as it wasn’t available in store rather than you guys ordering it in for me kind of blurred the customer/retailer lines a little. Am I classed as staff now and if so when do I get paid?”

Helpful Report

Posted 4 years ago

“It was a confusing and laborious process to return a poor fitting pair of shoes. I purchased them on line. Took them back to a store. Did not find a better size, discovered that I could not get a refund but needed to accept a voucher, couldn't figure out how to use it online after I found an alternate pair of shoes, went back to the store, the clerk was helpful, found out I would have to pay in order to get the proper size brought into the store, which I did ...now paid out 2x4.99 .... Had the shoes delivered to the store ... Will not be returning to sports direct ever!”

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Posted 4 years ago

“Fantastic service, goods were faulty returned and received refund promptly excellent service”

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Posted 4 years ago

“Fantastic. I'm a very happy customer.”

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Posted 4 years ago

“I wasn’t sure about placing an order after reading the bad reviews but it arrived the next day as promised and on time. Can’t fault that!”

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Posted 4 years ago

Sports Direct is rated 3.7 based on 746,433 reviews