Sports Direct Reviews

Name: Sports Direct
Rating: 3.72

3.7 Rating 746,485 Reviews

100 %

of reviewers recommend Sports Direct

3.7

Based on 746,485 reviews

Shipping & Delivery
Delivery Methods	Courier
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 70%
Accurate And Undamaged Orders	Greater than 89%
Customer Service
Communication Channels	Email, Telephone, Live Chat
Queries Resolved In	Under An Hour
Customer Service	3.6 out of 5
Returns & Refunds
Refunds Process	Difficult
Returns Process	Could Be Better

About Sports Direct:

16-18 Ludgate Hill
EC4M 7DR
London

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Sports Direct 5 star review on 25th January 2026

557

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Delivery was sent out wrongly,but it was okay delivery”

Helpful Report

Posted 4 years ago

“Ordered online 2 items, both were delivered faulty, took them back to my local branch for an exchange and was told I had to send back via post as they were faulty goods, I then had to buy it again instore and carry the faulty items and my new purchases all the way to my car. I was also told I wouldn’t have to pay for postage sending them back as with faulty items, they send through a special returns label. I emailed and sent photos of the faulty item and 4 days later, I’m still awaiting a response. Terrible customer service. Items are faulty and I’d expect a full refund.”

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Posted 4 years ago

“Clear and easy to use. Rapid despatch and delivery.”

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Posted 4 years ago

“Ordered a golf club,hasn’t arrived unable to contact the couriers only automated service.tried to contact sports direct,chat line doesn’t work and will not accept my email for some reason.appalling service.”

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Posted 4 years ago

“This is the only company that I know that will not accept free returns. Furthermore if you take something you bought online to the store you cannot get a refund..only credit note. Totally disappointed”

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Posted 4 years ago

“I ordered a pair of boots in size 9.5. The confirmation immediately came back as 8.5. I contacted sports direct about their mistake via email and was informed that they won’t change orders once placed. So I tried cancelling the order only to be told they won’t cancel an order once placed. Cost me 7.99 in postage for something I knew I’d have to send straight back. Find it hard to think of why they have a customer service department really. Certainly won’t be using again”

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Posted 4 years ago

“I placed a order of 2 pairs of trainers for my son , I payed for next day delivery and it took 3 days for this parcel to be apparently delivery I received a email saying it was delivered even though I was in my property and no one knocked on my door and when I went to get the parcel there was nothing there so I spent the next few days chasing this and even after still received nothing so had to get a refund very disappointed with the whole experience”

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Posted 4 years ago

“Excellent service”

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Posted 4 years ago

“quick.and good prices”

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Posted 4 years ago

“I was sent two different sized trainers I emailed I was asked to send pictures I sent pictures day 6 and still no reply back”

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Posted 4 years ago

“Sports Direct has the best collection of clothing, shoes, gym bags and gym towels for my daily training needs. The leggings from USA Pro are so comfortable, high rise and did not slide down when running or skipping. The pink top has such a breathable fabric that relieves itself of sweat/moisture quickly as I train. I would have preferred however if my delivery actually came next day when I had paid for next day delivery (it actually arrived two days later).”

Sports Direct 5 star review on 6th May 2021

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Posted 4 years ago

“Hello. I still do not have got the package. Order reference number: SD40000079158077 Tracking Number: JJD0002251546354797 Here is the massage i got from you. Please help me to get it. Irena Kitak Result Summary Waybill: 9408514964 Shipper has generated a shipment label, but the shipment has not yet been handed over to DHL Sunday, April 18, 2021 at 00:00 Origin Service Area: LEEDS - SHIREBROOK - UK Destination Service Area: LJUBLJANA - SMARJE PRI JELSAH - SLOVENIA 1 Pieces Sunday, April 18, 2021 Location Time Pieces 1 Shipper has generated a shipment label, but the shipment has not yet been handed over to DHL LEEDS - UK 00:00 Hide Details Try a new search Tracking number not 10 digits? Express waybill numbers are 10 digits. If your tracking number isn’t 10 digits, please check the format and use the links below to track your shipment: DHL Parcel - UK shipmentExternal Link / New Window (14 digits e.g. 41505910017980) DHL Parcel - Driver calling card External Link / New Window (7 digits e.g. 3710615) DHL Parcel - UK return shipmentExternal Link / New Window (9 digits, always starts with ‘9’ e.g. 928341972) DHL Parcel - Shipment from EuropeExternal Link / New Window (starts with 2 letters e.g. CH400397205DE)”

Helpful Report

Posted 4 years ago

“All items are cheap Quailty.... look counterfeit... no size fits correctly and all materials are really poorly made... I orders 2 pairs of shoes and 6 different tshirts... worst Quailty itemsi have ever seen ... Stay well away guys”

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Posted 4 years ago

“Order arrived quicker than expected. Excellent prices too”

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Posted 4 years ago

“Terrible returns service. Lost a customer for good sorry”

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Posted 4 years ago

“Had to pay ten pound to send Parcel back”

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Posted 4 years ago

“Ordered Lee Cooper boxer shorts the one that did not state hipsters on them. Thoroughly looked on description and no mention of hipsters "great" I thought. But once they arrived in large writing stated hipsters!! Why don't you put on advert and description..... false leading and costing customers more pennies as having to return them.”

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Posted 4 years ago

“Great and fast, included a free ceramic mug too, although I'm scared to fill it as it is so large it may cause a drought.”

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Posted 4 years ago

“Fantastic... It only takes two minutes... From click to collection at my preferred drop off point... Amazing... Boots fit, sized right... Can't fault a thing... Oh, and the price point was perfect...”

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Posted 4 years ago

“Really disappointing service. Paid for next day delivery and didn't receive items for 5 days. Requested refund of delivery charge and was refused. Won't be using online service again.”

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Posted 4 years ago

Sports Direct is rated 3.7 based on 746,485 reviews