The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.53

4.5 Rating 2,064 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,064 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	98%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 25th August 2025

Kristy N

The Shade 5 star review on 25th June 2025

Heather P

558

Anonymous

Anonymous // 01/01/2019

Filter: Rated 5 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Just used for the first time tonight and I absolutely love it 😍 I tried beige blonde and it is an amazing colour for me and covers my greys. Other lighter blonde colours I will also try in the future but for winter beige blonde adds depth and is gorgeous. Soft shiny hair and super easy 🥰 Thanks... I’m totally converted now 😘”

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“quick delivery, easy to apply and looks great! No harsh chemical smell either”

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“The colouring process is really easy and the results are awesome. Will definitely keep using these products.”

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“I havn't been to a hairdresser since the 2nd Feb 2020. I thought I would try and embrace my sparkles (greys) at 51 but no I cant just yet. I purchased the shade trial and have only just coloured my hair and I am very happy. The smell was non existent which is a nice change and my greys are covered and my hair feels amazing. I love the fact that im not putting harsh chemicals on my hair as I have been colouring for the last 25 years.”

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“Easy to use and doesn't smell of any harsh chemicals. Colour is really nice.”

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“I really like the colour and cover that the Shade gives me. It’s a lovely product, gentle on the scalp, no smell, great coverage (even on greys) and easy to use. Thanks The Shade I will definitely keep using your product!”

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“Really liked the product and shampoo was amazing too! I wonder if I can buy the shampoo individually”

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“I love the colour everyone that has seen me go from blonde to ash blown love it so I'm a winner and I saved over $200 dying it myself😊”

The Shade 5 star review on 21st May 2020

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“Such a high quality product, made it so easy and fun to use. Love the result too. A rich colour, and left my hair so soft.”

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“I love The Shade. It has no nasty chemical smells and it colours so beautifully. It is not expensive at all. I have to say I get a better colour than going to a salon. I have recommended The Shade to friends and family. It's the best!”

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“Very impressed by the service and also the quality of the colour product. My new hairdresser had left me with a patchwork of almost blonde hair, when I am normally mid-brown. Now that I am self-isolating, I was desperate to do something about this, and your product has enabled me to get back to looking 'normal'. I am so thankful! I loved the whole package I received to carry out the colouring. The shampoo and conditioner are particularly gorgeous and I have re-ordered. Many, many thanks.”

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“Fabulous! I was really nervous about dying my own hair but after just having baby number 2 I couldn't bring myself to pay the salon prices. My hair looks great and instructions ard very easy to follow. Will be a definite repeat use and the money I save can go towards doing something fun with the family.”

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“I cannot believe how great this product is. My 18 year old daughter coloured my hair. It was easy to use and the instructions were great. The colour looks amazing and shiny and my hair feels so nice. I'm extremely happy.”

The Shade 5 star review on 19th May 2020

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“Amazing product, quality and packaging. My hair are shining and greys coverage looks like a professional application from hairdresser. Will definitely order again.”

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“The equipment provided is good quality, instructions easy to follow and left my hair feeling so soft, shiny and smelling gorgeous! I didn't quite get the results I wanted colour wise but my hair is obviously darker that I realise and will need bleaching to achieve my desired ash blonde shade. I emailed the colourists for support and they were very helpful and made suggestions as to how to get to the colour I want. My hair is in great condition and I would not hesitate to use the shade again! Love it!”

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“Shade worked like magic! My hair never felt more healthier and shiny. Covered all my greys too. Cannot wait for my next delivery 🖤”

The Shade 5 star review on 16th May 2020

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“Well tried out my first Shade Hair Colour. Number 5. It was easy to apply even though I am not the best at sectioning my hair (In fact I am hopeless at it but may get better the more I do it) I had previous coloured hair and even though I probably didn’t cover all the grey regrowth properly I left the regrowth for 10 mins then massaged the rest of the product through my hair and the result was wonderful. Great colour with surprising mix of colour in the sunlight and super soft super smooth hair. Love this product already. Have washed with my normal colour shampoo and conditioner since doing it and still soft and shiny. So impressed would recommend wholeheartedly. Thanks”

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“FIRST TIME USER I love love love my results, super easy to mix, easy to apply, no complications at all, lots of fun and a money saver. Due to lockdown around AU, courier was a bit delayed, but now I am loving my fresh new hair and wish I done a before and after pic. The results are absolutely amazing and it turnt out to be better than I expected. Thanking The Shade for this fantastic kit, I am more so extraordinary happy to be a subscriber and can't wait for my next order to arrive.”

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“Great nourishing product covered grey and equipment that came with the colour was great didn't need anything extra, everything supplied in pack even protective cape and brush applicator Highly Recommend this product”

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“I liked very much for different reasons: 1. Presentation. The box had a little welcome note with my name on it. It was hand written. Nice detail. 2. Content. Very profesional and clear labelling for further instructions 3. Results. I did like how my hair ended. Nice and bright colour and almost any greys. Besides it has a nice smell. Happy with this option!”

Helpful Report

The Shade is rated 4.5 based on 2,064 reviews