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The Shade Reviews

4.5 Rating 2,064 Reviews
88 %
of reviewers recommend The Shade
4.5
Based on 2,064 reviews
Shipping & Delivery
Delivery Methods
Postal Service
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 92%
Accurate And Undamaged Orders
98%
Customer Service
Communication Channels
Email, Live Chat, Telephone
Queries Resolved In
Under An Hour
Customer Service
4.5 out of 5
Read The Shade Reviews

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 25th August 2025
Kristy N
The Shade 5 star review on 25th June 2025
Heather P
The Shade 5 star review on 25th June 2025
Heather P
The Shade 5 star review on 25th June 2025
Heather P
The Shade 5 star review on 25th June 2025
Heather P
The Shade 5 star review on 25th June 2025
Heather P
The Shade 5 star review on 25th June 2025
Heather P
558
Anonymous
Anonymous  // 01/01/2019
Absolutely love your product. I'm a nurse and quite busy working many different shifts. Love the idea of not spending 3 to 4 hrs in a hairdressers waiting. My time is valuable and don't have time for this. Love the product...l can get a saloon result without the time and expense of going to a hairdresser. So easy to use...l am very happy with the product.
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I haven't been able to colour my hair for over 3 years, as normal hair colour irritates my scalp. But the Shade colour doesn't irritate I'm so happy thank you
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Easy to use, doesn't irritate my scalp
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Corrine, Cape York Products awesome, no harmful, toxic chemicals. Been with The shade for 2 years and have no complaints. šŸ‘
The Shade 5 star review on 30th March 2022
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Dye is quality, better colours than at-home colour kits sold in stores. The subscription service is convenient and works for my busy life. I really like the shampoo that comes as part of the kit. The accessories and extras in the kit (barrier oil and colour remover wipes) that they include help to make the outcome closer to salon quality job.
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Great product, excellent choice of colours & easy to use. Highly recommend
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Exceptionally good product, does what it says. cannot go wrong with colourist advice and guidance.
The Shade 5 star review on 19th March 2022 The Shade 5 star review on 19th March 2022
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Well I wouldn’t colour my hair with anything else. No stinging, itching or irritation. The colour is long lasting and brilliant. The website easy to navigate with professional assistance from the Shade experts if required. I love the range of innovative Haircare products available from the Shade site.
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I love the support from the staff and colourist! My hair has never been so healthy and shiny! Love love love!
The Shade 5 star review on 13th March 2022
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My colour, "Sienna Brown" really suits me and makes me look younger. My daughter uses this colour too and sometimes we look like twins, eh!
The Shade 5 star review on 13th March 2022
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Absolutely love my colour, it keeps my hair looking amazing. The service is also above and beyond. I appreciate the convenience that comes with getting the perfect colour just when I need it! My last subscription got lost in the mail and no problems as I contacted support and another one came out within a few days. Thanks for keeping the greys away!
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Love everything about this brand! They have thought of everything you need.. and the colour is always great 😊
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I really love this product. My only criticism would be that I get double for longer and thicker hair but you don’t get double Shampoo and conditioner which I desperately need
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I love using The Shade for my hair colour, it always turns out perfectly and is so easy to use, my husband does it for me.
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I spent ALOT on salon visits and wanted a more natural look…enter The Shade…could not be happier with my result! I used Duo option Bellaria 7.1 Dark Ash Blonde with Montecristo 6.1 Light Ash Brown.
The Shade 5 star review on 28th February 2022
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I was after a colour close to my own hair colour so that any regrowth would be less obvious. I am very happy with the dark blonde shade. It covered the few greys I had and looks like my natural hair colour. It was super easy to do myself and it was my first time dying my own hair.
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I really like the colouring product. The conditioner is pretty good too. The bottle shampoo is really watery. Don’t bother with it šŸ‘
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The Ash Brown has left my hair without the ghastly red tone; soft and manageable,a month on. Thanks for fast delivery and quality product. Also for all the information freely available on your site about the colours . This enabled me to choose the colour that gave the result desired.
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Great product and always arrives on time. Has saved me a lot of money since signing up to do my own hair colour. Friends, neighbours and family members can apply colour to my roots - it’s so easy! I don’t know why I didn’t do this years ago!
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Thanks so much Temmina, thrilled you like The Shade!
I started using The Shade 4 years ago after a bad experience with a self-coloring kit from the supermarket. My hair was damaged and I was afraid to use a dye again. After trying this wonderful product, my hair was soft and shiny but also didn't shed at all. the greys were gone and the tint itself was so natural-looking, it didn't even look as if I'm dying my hair. Top this all with brilliant customer service, this company just knows how to make winner products that make customers happy.
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The Shade is rated 4.5 based on 2,064 reviews