Login
Start Free Trial Are you a business? Click Here

The Shade Reviews

4.5 Rating 2,408 Reviews
88 %
of reviewers recommend The Shade
4.5
Based on 2,408 reviews
Shipping & Delivery
Delivery Methods
Postal Service
Average Delivery Time
Within 5 Days
On-time Delivery
98%
Accurate And Undamaged Orders
100%
Customer Service
Communication Channels
Email, Live Chat
Queries Resolved In
6 - 12 Hours
Read The Shade Reviews

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 26th September 2026
Pippa L
The Shade 5 star review on 22nd September 2026
Skye P
The Shade 5 star review on 22nd September 2026
Skye P
The Shade 5 star review on 23rd August 2026
Kelsey W
The Shade 5 star review on 23rd August 2026
Kelsey W
The Shade 5 star review on 23rd August 2026
Antonina G
The Shade 5 star review on 23rd August 2026
Antonina G
584
Anonymous
Anonymous  // 01/01/2019
“Vegan and cruelty free, perfect! Easy to use and great colour.”
The Shade 5 star review on 9th May 2021
Helpful Report
“I have tried every boxed colour because I really haven’t got the time to go to the salon any more as I have two little ones. This is my favourite - high quality, easy to use, love the accessories, the colour, covers my greys. My hair doesn’t feel as dry after colouring as it did with other brands, and the service and advice is very thoughtful.”
Helpful Report
“I did not enjoy the colour, it was much darker than expected and despite being a custom duo blend, it was very disappointing. It was dark burgundy red rather than copper blonde.”
Helpful Report
“Like a salon at home. This is a different way to colour, and I like it! I love how you can blend colours too and I will try that next time when I want a change, but I am happy with my regular colour now, and my hair feels better than it has after colouring for a long time.”
Helpful Report
“This is a different way to colour, and I like it! I love how you can blend colours too and I will try that next time when I want a change, but I am happy with my regular colour now, and my hair feels better than it has after colouring for a long time.”
Helpful Report
“I never post reviews or tell people about products but I love this and I have told friends and family. I am so, so happy with the colour, the service, my hair feels and looks great. I buy the shampoo and conditioner separately now and they are my favourites and I hope they add more products too!”
Helpful Report
“Excellent coverage, it has a very soft but nice smell, and my hair looks and feels great!”
Helpful Report
“Gentle but it works! I am allergic to most colour, but this didn’t bother me at all. Lovely colour, and all the extras you get are handy.”
Helpful Report
“I am glad that I chose "'The Shade" as a home hair colouring kit. The product is gentle on my hair and the results are really good especially for colouring the regrowth. I am particularly pleased with the kit including shampoo and conditioner plus the oil and stain remover. A truly complete set.”
Helpful Report
“Love the product. The kit is fabulous and easy! My husband help me! He was surprised how good was! High recommend!”
The Shade 5 star review on 3rd May 2021
Helpful Report
“The Shade has been a game changer for me. I wanted to save money on going to the salon, but having good hair was important to me. The Shade gives me such a beautiful colour, at home, at a great price. So many people comment on my shiny, heathy hair!”
Helpful Report
“Loved the product but need to change colour for next order”
Helpful Report
“Hair always feels so healthy after using The Shade. Easy to use, great colour.”
Helpful Report
“I found applying the colour with the brush a bit difficult and messy. After rinsing and washing my hair the colour still came off on the towel, so maybe I didnt do it properly. But, in saying that, the finished result was really good, the colour was excellent and certainly covered the greys very well. My hair was soft and shiny. So I am quite impressed and am willing to give it another try and see if I can improve the application process with practice.”
Helpful Report
“I honestly cant tell much difference on my hair or scalp between the Shade and supermarket brand. They both seem to burn my scalp :(”
Helpful Report
“Wow, such a beautiful trial package full of hair goodies, thank you very much! The shade is perfect. I am now going to strip out the colour in my ends and apply this new beautiful colour when my next delivery arrives. Looking forward to it. ❤”
Helpful Report
“I’ve been coloring my hair at home for years but have never been able to find the perfect shade. I ordered Messina (deep mahogany brown) and it’s fantastic. The product is super easy to use, especially with the salon set.”
Helpful Report
“I have been colouring my dark brown hair for 20years to cover greys always trying to use the gentlest product available that would still cover my (white) grey hairs. I found The Shade on-line and was delighted to see the try it for free offer. I did and loved the way my hair looked and felt after just one use and have not looked back! In fact I feel like my hair got shinier and softer with each time I used The Shade. Been using it now for almost a year and my hair looks and feels fabulous. I highly recommend it and have told many of my friend about my discovery of this fabulous product.”
Helpful Report
“So unbelievably happy with my colour! I have been obsessed with the idea of warm copper locks for a while and after paying $$ at a salon and still not quite getting the look I was after, I decided to take a leap of faith and subscribe to The Shade. I am so happy with how it turned out ❤️”
The Shade 5 star review on 23rd April 2021
Helpful Report
“Great natural colour that doesn't dry my hair out.”
Helpful Report
The Shade is rated 4.5 based on 2,408 reviews