The Shade Reviews

Name: The Shade
Address: 23 Milton Parade Malvern VIC 3144, ,, Malvern
Rating: 4.53

4.5 Rating 2,064 Reviews

88 %

of reviewers recommend The Shade

Company Reviews

Metrics

Info

4.5

Based on 2,064 reviews

Shipping & Delivery
Delivery Methods	Postal Service
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 92%
Accurate And Undamaged Orders	98%
Customer Service
Communication Channels	Email, Live Chat, Telephone
Queries Resolved In	Under An Hour
Customer Service	4.5 out of 5

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 25th August 2025

Kristy N

The Shade 5 star review on 25th June 2025

Heather P

558

Anonymous

Anonymous // 01/01/2019

Filter: Rated 5 None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“I am very pleased to do this review! I developed an irritation on my scalp for dyeing my grey hair for many years and I struggled to find hair colour that won’t irritate my scalp. This is a total game changer for me because not only my scalp is not irritated anymore I can now also not wash my hair longer! And how easy to change your subscription, very user friendly! One of the many happy customers here!”

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“Great colour and so easy to use. Highly recommend”

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“Fast delivery. Product easy to use. Very little drip. Fantastic results. Very rich colour with excellent grey coverage - better than the chemically laced stuff. I'm going to be a regular now. I used the brown-black colour with great results. Highly recommend. Best hair colouring product I've ever used.”

The Shade 5 star review on 22nd February 2020

Helpful Report

Thanks so much Marcia, thrilled that you got a good result with The Shade x

“This product is amazing, it's just like a salon colour for a fraction of the price. The process of choosing a colour is very easy & my chosen colour was perfect. Unlike chemist colours, my hair felt so soft afterwards & smelt great too!”

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“Beautiful colour, dyed the hair well.”

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“It’s very good but I think I will get a dark brown next timev”

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“I went from a dark brown to a light ash blond and love the results”

The Shade 5 star review on 11th February 2020

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“I have now enjoyed The Shade home colouring product four times and can say it is beautiful! I love the broad selection of colours (I have found the one I love for now!), love that it colours, and keeps coloured, my scattered greys, and that the subscription rolls over. My scalp also doesn’t sting anymore when the dye is applied, which of course I always found very irritating and worrying with my old hair dyes. This brand is a winner and I highly recommend it!”

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Thanks for your kind words Elisa, so glad you like it! The Shade team

“Goes on easily ,plenty of product supplied , really great coverage especially on hard to colour grey absolute value for money . Im definitely sold on it ! Also hair doesnt feel dried out and tortured after use”

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Thanks so much Gina, so happy you like The Shade! The Shade team

“Loved the results, my hair is healthier with shine and a nice even colour. Easy instructions and the whole process was easier than box colours. The colour didn’t leak when my hair was wet over the coming days (something I’ve experienced with red hair constantly). So very impressed!! Only downside was the brush handle snapped the first time I used it.”

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Thanks for your photo and kind words Carly. Thrilled that you are happy with the result. Your hair looks great! Sorry about the brush; I'll put another one in the mail for you. The Shade team

“This is the best! The trial kit is very professional. It has everything you need. The colour box is amazing. Barrier cream to stop colour from getting on your skin. Awesome colour. And the most amazing shampoo and conditioner. My hair was in quite bad shape from being blonde and this colour has brought my hair back to silky. I love the smell too. Like a high end salon. I felt totally pampered even though I did it myself. Cannot recommend enough! I've had so many positive comments on my hair colour today.”

The Shade 5 star review on 3rd February 2020

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Thank you Allanah, so happy that you are happy with The Shade!

“Great service and fast delivery, very happy”

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“Hi, The Shade is my regular way of tinting my hair once per month by my daughter with a top up half way on the top of my head. It has been very successful and has saved me a lot of money. I am very happy with The Shade, dark brown.”

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“No more harsh chemical colour treatments. The Shade is the next generation in home colouring. Beautiful results with built in highlights. Try it you won’t be disappointed. Convenience of delivery to your door. You can change shade and delivery frequency whenever you want. Use once you won’t ever go back to anything else!”

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Thanks very much for your kind words Peggy! The Shade team

“I can’t stop recommending your product!! The Shade is incredible, my colour is amazing, pure, clean blonde. No brassy overtones and not a hint of purple. This is a superior product and the results I get are so much better than I was getting for $120 a month at a salon! Congratulations on an amazing product. Rachel”

The Shade 5 star review on 26th January 2020

Helpful Report

Thanks so much Rachel, thrilled you like it! The Shade team

“The colour is lovely, very easy to use and has a pleasant smell. I have very stubborn grays and the colour and covered them all. (Note that I have a purposeful swatch of white hair that I keep :) The photo of me is not great - but the colour is :)”

The Shade 5 star review on 7th January 2020

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“Love love love!! I've been box dying my hair for 25 years, due to not wanting to spend money to have it done. I've had greys for 10 years and have done my best to cover them, but never really able to fully. The box colours are always patchy, and leave my hair dry and damaged... Received my The Shade order, loved the packaging and free goodies with it! The instructions were super easy to follow, and the pre-grey covering treatment resulted in FULL grey covering! My hair was left really soft and with an even rich colour! So happy I stumbled accoss The Shade! :)”

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“I am very happy with the product. The colour is brilliant, and my hair is shiny. I just wonder if I really have to apply the developer first on the roots, (the roots are white) I am not game to try to put the colour on without doing that first”

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“Love The shade! Have been using for about 12 months now and will continue with it. The colour is an excellent quality and has a lovely smell to it - not chemical. I always get lots of compliments after using the Shade even though it’s the same colour each time”

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“Love the colour!! My hair is bright and shiny again after using box colour and I've had lots of compliments. Thanks”

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The Shade is rated 4.5 based on 2,064 reviews