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The Shade Reviews

4.5 Rating 1,947 Reviews
87 %
of reviewers recommend The Shade
4.5
Based on 1,947 reviews
Shipping & Delivery
Delivery Methods
Postal Service
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 92%
Accurate And Undamaged Orders
99%
Customer Service
Communication Channels
Email, Live Chat, Telephone
Queries Resolved In
Under An Hour
Customer Service
4.4 out of 5
Read The Shade Reviews

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 11th May 2025
Kate B
The Shade 5 star review on 30th April 2025
Debbie B
The Shade 5 star review on 30th April 2025
Debbie B
The Shade 5 star review on 30th April 2025
Debbie B
The Shade 5 star review on 30th April 2025
Debbie B
The Shade 5 star review on 23rd April 2025
Wiley S
The Shade 5 star review on 20th April 2025
Carmen B
541
Anonymous
Anonymous  // 01/01/2019
Great product and easy to use.
Helpful Report
Nice and easy to apply. Love the colour, feel like my hair is not as dry as with other products
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Great product, non drip, no mess and I found that it rinsed out so much easier than my regular at home colour brand. The colour blended really well. In the past Ive had over processed areas particularly along my part. Not this time. My hair has never felt so good and the shine is amazing. Im looking forward to trying a few other shades. I used Verona.
The Shade 5 star review on 28th April 2020
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I love the colour it's perfect, my skin is super sensitive and it didn't burn at all. The smell was pleasant, not at overpowering. I will be using this product from now on.
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I was very happy with the equipment and instructions supplied. The colour is very natural and the conditioner really gave my hair an improved soft texture.
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Obsessed! My hair was yellow, uneven and damaged. A free colour consult with The Shade recommended me the perfect colour. Couldn't be happier.
The Shade 5 star review on 28th April 2020
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The Shade product came package really nicely with clear information. As promised no horrible smell and plenty of product to cover a full head of shoulder length hair, also good grey coverage. Would recommend and use again.
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I found this so easy!
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Beautiful packaging arrived in post. It comes with easy to follow instructions and all the quality tools as needed.
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Vibrant colour. Easy to apply. Love the professional tools. Looking forward to saving money, by not going to hairdresser so much.
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First time colouring my own hair. Was a bit awkward doing myself as had to manoeuvre back blindly. Hair was very knotted after shampoo and I would suggest 2 sachets for longer hair. Conditioner was ample. Colour gave me 100% grey coverage and colour looked very natural. I received many complements. Did I mention 100% grey coverage. So so happy!!
Helpful Report
Unfortunately the colour chosen for me is very orange, and looks odd. Shame as the colour went on well and unlike other colourants I did not itch to pieces.
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Easy to apply. No stinging. Happy with shade but will need to do the developer for stubborn greys first.
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The survey suggested "Chocolate Blonde" would be the colour for me but, unfortunately my greys turned a reddish colour. I used the extra developer beforehand, as suggested because my hair can be quite resistant to colour. The idea is good but not for me, sorry. Too fiddly to apply the colour (I had to get my husband to help with the back).
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The color I picked was really nice and my hair felt not damaged. It worked out really well. It was amazing value for money, and I much better than other brands.
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Found product pretty good. Was a but awkward doing it urself but im sure it gets easier. Think i did an good job. Love the cool tone took most of the red out of my hair. Done before an after photo
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Great quality product, awesome instructions and 100% grey coverage. Very happy. :)
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Best results, hair looks amazing
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So far, I have not received the ordered products and am surprised to be asked for a review. I hope someone will contact me with an order update
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Dear Petra, We received your order on the evening of April 14th and despatched it the next day. The tracking which can be found here:https://auspost.com.au/mypost/track/#/details/0307053834618006000990 says it’s on the way, but it has been delayed. Unfortunately there are big delays from Australia Post all over the country mainly due to the increased volume of people having items home delivered. Information from Australia Post regarding the delays can be found here: https://auspost.com.au/about-us/news-media/important-updates/coronavirus#faqs I think it is really unfair that you left us a 1-star review when we did every to ensure you received your order as soon as possible. Really sorry for the inconvenience, I’m sure it’ll arrive soon. Best regards, The Shade team
I had a terrific experience from start to finish. The website has literally everything, but Naomi the Colourist went out of her way to help me make the right decisions. I sent her pics of my hair (salon colour and streaks, but now with Covid grey roots!). She made great colour recommendations, even answering emails on the Easter weekend!!!! I did the deed yesterday, my husband helping with the back bits, and I'm so thrilled with the results! Greys are gone, feels incredible, looove the colour Trieste, which works well over the lighter streaks. Love that there's no ammonia, you're an Aussie company, you treated me like I was in your salon.
The Shade 5 star review on 27th April 2020
Helpful Report
The Shade is rated 4.5 based on 1,947 reviews