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The Shade Reviews

4.5 Rating 1,805 Reviews
87 %
of reviewers recommend The Shade
4.5
Based on 1,805 reviews
Shipping & Delivery
Delivery Methods
Postal Service
Average Delivery Time
Within 5 Days
On-time Delivery
Greater than 91%
Accurate And Undamaged Orders
99%
Customer Service
Communication Channels
Email, Live Chat, Telephone
Queries Resolved In
Under An Hour
Customer Service
4.4 out of 5
Read The Shade Reviews

About The Shade:

The Shade is Australia's leading home hair colour and hair care company. Our colour is Italian-made, and is free from Ammonia, PPD, Parabens, Phthalates and Gluten.

Visit Website

Email:

support@theshade.com.au

Location:

23 Milton Parade Malvern VIC 3144, ,
Malvern
3144

The Shade 5 star review on 12th December 2024
Kay B
The Shade 5 star review on 26th November 2024
Audrey G
The Shade 5 star review on 25th November 2024
Helen R
The Shade 5 star review on 25th November 2024
Helen R
The Shade 5 star review on 24th November 2024
Karen M
The Shade 5 star review on 20th November 2024
Amanda F
The Shade 5 star review on 17th November 2024
Jennifer B
493
Anonymous
Anonymous  // 01/01/2019
I absolutely love The Shade hair colour. It is non-irritating, does not have that awful ammonia smell and lasts longer than the store bought colours. The shampoo and conditioner is fantastic and leaves my hair soft and healthy. And the customer service is just great! I am happy to be a customer!
Helpful Report
Disappointed. The colour that I ordered and was advised by the hairdresser didn't turn out what I expected. So dissatisfied and upset.
Helpful Report
Hi Amanda, Sorry you weren't happy with your colour. You coloured with a darkest brown + dark brown combination. If you saw a black colour result from that colour blends, that indicates that your hair over-absorbed the colour, leading to a darker colour result. That indicates that your hair may be porous as porous hair can over-absorb colour. Hair can have increased porosity if it has previously been lightened (particularly repeated lightening processes), if it is damaged, or some natural hair textures such as curly or very fine hair can naturally be more porous. Going forward, if your hair is dry or damaged, then it is best to try to boost and improve the condition of your hair to reduce porosity, and also to bear in mind that you are likely to have darker colour results so to adjust your colour selection to bear that in mind. We can advise how to soften your colour and a colourist will be in touch to provide further advice. I can see that you contacted our colourist team for advise yesterday afternoon (Sunday). Maybe it's best to wait for the colourist's assistance before leaving us a 1-star review. Wishing you well! Craig Ford CEO The Shade
Purchased the the shade black! Application was smooth, colour turned out vibrant, product smells delightful as no crazy chemical smell. And bonus was easy to wash off the skin. I would 100% recomend this just make sure you get the bowl and brush
Helpful Report
I found my whole experience with The Shade to be fantastic. Iโ€™ve started using home hair dyes in the last year as the cost and time to go to a salon was just not feasible anymore. I was sick of the hit and miss results of supermarket kits so turned to The Shade hoping for a better result and Iโ€™m so happy I did. I uploaded my mess of a before picture, dodgy patchwork colour and greys taking over, and a colourist matched me based on my desired results. I had a slight issue with the order when it came, which was really my doing after messing up promo codes, and they rectified the situation immediately and sent me what I needed to get started. The results are fantastic after only one use my colour is so much fresher and more professional looking. My hair felt so healthy after and Iโ€™m looking forward to using it again through my subscription and keep improving on my results. 10/10 would recommend.
The Shade 5 star review on 5th September 2024 The Shade 5 star review on 5th September 2024
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My first time using this hair colour. I had previously used box dyes which require a root touch up every 2 weeks to keep grey hair at bay. And they fade out very quickly. So far it's been 2 weeks and while my greys are GROWING out, the colour has not faded out nor have the existing greys faded out. Pretty impressive. I am quite pleased so far. I am not a fan of the smell of the colour or the conditioner in the box though. Still better than smelling ammonia any day. TBC... I'll keep using and see how it goes for root work and recolour later.
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The colour is very nice and exactly what I expected. I love the smell and the packaging and instructions were very clear and user friendly. The only downside is that it didnโ€™t cover my grays.
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I am very Gray.....ordered the colour suggested for me... Pistachio....full coverage ...nice soft blonde... easy to apply and great result
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Just wow ๐Ÿคฉ Absolutely perfect grey coverage coupled with a shiny and vibrant colour make using The Shade colours amazing. So refreshing for a home colouring kit with a great price point.
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First time user and love it. First Time a dark blonde has been what it said. At hairdressers or buying DIY. It will be the brand I will be using from now on. I will try other shaes as will. Happy customer ๐Ÿ˜
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Absolutely loved this product. Unlike other DIY colours, hai feels very soft and healthy and no harsh chemical smells
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Great product. I like the fact they are trying to reduce the amount of toxic chemicals in the hair dye.
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I used a duo mix of 8 / 7.43 to get an auburn shade on my mid brown hair. My hair was a washed out light copper with grey in my regrowth so decided to use the permanent colour. Applied to the roots first then the rest of my hair. The thickness of the mix is good, it doesnt run and doesnt have a chemical smell. I have a sensitive scalp and didnt have any problems after using. The conditioner is great, left my hair very soft and shiny and again doesnt have a strong smell. Very pleased with the finished result and I will be using this going to the future as its easier and cheaper than going to the hairdressers every 8 weeks. Recommended!
The Shade 5 star review on 28th August 2024 The Shade 5 star review on 28th August 2024
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The Shade colour is good covers greys easily, this is my first time using so I don't know how long it lasts or if it fades and washes out quickly. The only bad thing is the smell...yuk sorry but it reminded me of when you walk past some old chainsmoker and they smell like stale smoke. It was a weird smell I expected a herbal or floral smell. Not sure if I will repurchase it again, I might be able to tolerate the smell if it wears well.
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I love colouring my hair at home, and not only did The Shade have a colourist to provide professional advice, but I found the product itself gave a great result.
The Shade 5 star review on 26th August 2024
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This made no difference to my hair, if anything it was duller not brighter 2 stars because it left my hair soft
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Hi Sami, I'm sorry you weren't happy with the toner that you used. Please don't hesitate to contact one of our colourists here who will be able to assist you: https://theshade.com.au/colourist/ I hope this helps!
Very good product very happy easy to use
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Simple to use and soooo much cheaper than going to a salon!
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Great colour with no nasty smell and doesnโ€™t irritate my scalp. Easy to apply. Fantastic product.
The Shade 5 star review on 21st August 2024
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I was absolutely happy with the result! Product does exactly as claimed Will be a return customer forever
The Shade 5 star review on 21st August 2024
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Loved my colour thanks ๐Ÿ˜Š I will definitely be ordering again ๐Ÿ‘๐Ÿ’œ
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The Shade is rated 4.5 based on 1,805 reviews