Sports Direct Reviews

Name: Sports Direct
Rating: 3.72

3.7 Rating 746,485 Reviews

100 %

of reviewers recommend Sports Direct

3.7

Based on 746,485 reviews

Shipping & Delivery
Delivery Methods	Courier
Average Delivery Time	Within 5 Days
On-time Delivery	Greater than 70%
Accurate And Undamaged Orders	Greater than 89%
Customer Service
Communication Channels	Email, Telephone, Live Chat
Queries Resolved In	Under An Hour
Customer Service	3.6 out of 5
Returns & Refunds
Refunds Process	Difficult
Returns Process	Could Be Better

About Sports Direct:

16-18 Ludgate Hill
EC4M 7DR
London

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Sports Direct 5 star review on 25th January 2026

557

Anonymous

Anonymous // 01/01/2019

Sort by: Most Recent Most Recent Highest Rated Filter: None None 5 Stars 4 Stars 3 Stars 2 Stars 1 Stars Helpful

“Hi, Review not good. Ordered 2 swimming hats only one came and no one has followed up on my email to chase it? It’s now nearly a week and I’ve not had any progress.”

Helpful Report

Posted 4 years ago

“Paid for delivery, delivery was late as order was a gift , complained to customer services but they haven’t a clue Email from them stating delivery was made . Asked for refund for delivery not mentioned or offered extremely disappointing poor customer service Never going to order from this company ever again”

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Posted 4 years ago

“I ordered some £180 pounds puma boots and what arrived were some cheap £30 uncomfortable boots that were supposedly £180! Aww and they were the wrong colour also.”

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Posted 4 years ago

“I haven’t received my goods yet”

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Posted 4 years ago

“Applying sorting and filtering after pulling the full result set is slow and wasteful. Somehow the prices stated within the original dataset are occasionally different when a product is viewed. Six marketing emails a day is excessive. Prices and actual service are good though.”

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Posted 4 years ago

“Prompt delivery, excellent price and product. However the payment for delivery makes buying a number of products more sense”

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Posted 4 years ago

“Initially went into the Exmouth shop to buy a particular pair of Asic trainers. Served by a very helpful lad but they did not have my size instore. I was advised to look online and see if they had them which they did in several colours. Chose the colour I wanted ordered them. Delivery was 4.99 which was going to take about a week but for a extra 2.99 I could have next day delivery. They arrived via DPD the next day and he left them in my safe place after I received a message to say when they were going to arrive. No problems what so ever.”

Sports Direct 5 star review on 19th April 2021

Helpful Report

Posted 4 years ago

“Very good service plus free cup only criticism the actual product a rucksack not very well made. We'll see how long the zips last”

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Posted 4 years ago

“Best service, great quality. Love shopping via sportsdirect!”

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Posted 4 years ago

“I ordered my items very easily and they arrived a few days later. Perfect fit, very happy with my purchases”

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Posted 4 years ago

“It's been over a month and I still didn't receive my order for nearly 400 Euros. It's been returned from the custom back to the Sports Direct and no one bothers to contact me as to what's going to happen further. I've emailed couple of times, no response whatsoever.”

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Posted 4 years ago

“Fast and efficient service”

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Posted 4 years ago

“Absolutely worst purchasing experience ever. Complete lack of service and professionalism. Do not take responsibility. Never let this company deliver, especially outside UK. Completely deny responsibility for their actions. Make it almost impossible to communicate. The worst ever!”

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Posted 4 years ago

“Ordered size 10 adidas trainers but got size 12 delivered. Need to have size 10 sent out asap.”

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Posted 4 years ago

“Paid full delivery for a part-fulfilled order.”

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Posted 4 years ago

“Quick and simple ordering. Fast delivery. All good.”

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Posted 4 years ago

“Everything was exactly as advertised”

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Posted 4 years ago

“I wouldn't even want to leave 1 star if I could, worst customer service I've received to date I wouldn't even want to leave 1 star if I could. If your order arrives with everything that you asked for then you'll be okay - if you have to speak to customer services or the complaints team, god help you. The worst service even after the complaints team took over that I have ever received. Multiple conversations closed on me after ignoring multiple questions, because they couldn't give a timeframe to fix the problem they had caused (wouldn't even give me a rough timeframe, as I had explained multiple times that I had ordered for a specific event and needed more information so I knew what to do on whether to order again/elsewhere etc) - I asked this question and received "as you haven't replied for a while, I will close the conversation" multiple times after I asked about the timeframe or for an update, which wasn't even acknowledged by the complaints team. So if they make a mistake, you ask for an update or just to find out what's happening you won't receive an apology, an update or a time frame, they'll just respond "we will investigate" and then they'll close the conversation on you, multiple times without answering or acknowledging anything. If any of you are unsure on this please feel free to get in touch with me and I'll happily show you the screenshots of this.”

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Posted 4 years ago

“great service”

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Posted 4 years ago

“Half the sports kti enver arrived and now i have to spend time chasing you to find out what happened.”

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Posted 4 years ago

Sports Direct is rated 3.7 based on 746,485 reviews